公开表示愿意为TravTek的功能付费

W. Perez, G. Golembiewski, D. Dennard
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引用次数: 6

摘要

TravTek的实地研究旨在评估在正常运行条件下的先进旅行者信息系统(ATIS)。租赁用户研究是本研究的主要组成部分。司机被分配到以下车辆配置:服务(S) -车辆配备了旅客信息系统;导航(N) -除了S配置提供的功能外,车辆还配备了导航和路线引导系统,以及导航+ (N+) -车辆除了具有N配置的功能外,还提供了最新的交通信息。给出了N和N+司机的支付意愿的初步结果。在奥兰多驾驶的车辆、导航功能、路线引导功能、服务和景点以及最新交通信息方面,N和N+司机的付费意愿没有统计学差异。给出了问卷项目的多变量分析结果。进行分析以确定对选定问卷项目的反应背后的因素。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Professed willingness to pay for TravTek features
TravTek field studies were designed to evaluate an advanced traveler information system (ATIS) under normal operating conditions. The rental user study was a major component of this study. The drivers were assigned to the following vehicle configurations: services (S) - the vehicles were equipped with a traveler information system; navigation (N) - in addition to the capabilities provided by the S configuration the vehicles were equipped with a navigation, and route guidance system, and navigation plus (N+) - the vehicles were provided with up-to-date traffic information in addition to the capabilities included in the N configuration. Preliminary results on willingness to pay for the N and N+ drivers are presented. The N and N+ drivers did not differ statistically in their willingness to pay for the vehicle driven in Orlando, navigation feature, route guidance feature, services and attractions, and up-to-date traffic information. The results of multivariate analyses of questionnaire items are given. The analyses were conducted to identify factors underlying responses to selected questionnaire items.
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