M. Souza, A. Grandis, Marcela Sant’anna Cordeiro da Silva, Marcelo Almeida de Oliveira Junior, Matheus Luís Docema
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Public perception of citrus fruit consumption during the COVID-19 pandemic in Brazil
adults between 25 and 34 years old, female, single, living in the Southeast macro-region, and people with a master’s and doctorate. level education. With the onset of the COVID-19 pandemic, most of the population interviewed did not change their consumption of citrus fruits and their products, but the place of purchase changed, possibly due to social isolation. Marketing is of fundamental importance in the Brazilian citrus industry, which is facing the challenge of encouraging a healthier diet and searching for expansion of the fresh fruit market.
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