新产品开发平衡计分卡

S. Salem
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引用次数: 3

摘要

衡量新产品开发过程的性能是一个挑战。本文介绍了新产品开发过程的平衡计分卡。记分卡涵盖了财务,客户,内部流程,以及新产品开发过程的学习和成长领域。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
New product development balanced scorecard
Measuring the performance of the new product development process is a challenge. In this paper, a balanced scorecard for the NPD process was introduced. The scorecard covers the financial, customer, internal process, and learning and growth areas of the NPD process.
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