"Standing Up for Earth Rights": Awe-Inspiring Virtual Nature for Promoting Pro-Environmental Behaviors.

IF 4.2 2区 心理学 Q1 PSYCHOLOGY, SOCIAL
Alice Chirico, Marta Pizzolante, Francesca Borghesi, Sabrina Bartolotta, Eleonora D Sarcinella, Pietro Cipresso, Andrea Gaggioli
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引用次数: 2

Abstract

Virtual nature exposure has emerged as an effective method for promoting pro-environmental attitudes and behaviors, also due to the increased emotional connection with nature itself. However, the role played by complex emotions elicited by virtual nature, such as awe, needs to be fully elucidated. Awe is an emotion stemming from vast stimuli, including nature, and virtual reality (VR) emerged as an effective medium to elicit it. One hundred nineteen participants were exposed to either one of four VR environments: (a) an awe-inspiring virtual nature, (b) a non-natural awe-inspiring virtual scenario, (c) a non-awe-inspiring virtual nature, (d) a non-natural non-awe-inspiring scenario. Pro-environmental attitudes, intentions, discrete emotions, and affect were measured and compared across the different conditions. Two ad hoc tasks were developed to measure two pro-environmental behaviors after each VR exposure. Participants were invited to sign a real petition against plastic production, consumption, and in favor of plastic recycling (a personally engaging behavior), and to take flyers to spread the word on the petition to friends and acquaintances (a socially engaging behavior). Awe-inspiring virtual nature resulted in a significantly increased number of flyers taken by participants (vs. control). Disposition toward the protection of the environment, positive emotional affect, and condition significantly correlated with the number of flyers taken. These results indicated that awe-inspiring virtual nature can influence socially engaging pro-environmental attitudes and behaviors but not personally engaging ones.

“捍卫地球权利”:令人敬畏的虚拟自然促进环保行为。
虚拟自然暴露已经成为促进亲环境态度和行为的有效方法,也是由于与自然本身的情感联系增加。然而,虚拟自然引发的敬畏等复杂情感所起的作用需要充分阐明。敬畏是一种来自包括自然在内的巨大刺激的情感,而虚拟现实(VR)作为一种有效的媒介出现了。一百一十九名参与者被暴露在四种VR环境中的任何一种环境中:(a)令人敬畏的虚拟自然,(b)非自然的令人敬畏的虚拟场景,(c)非令人敬畏的虚拟自然,(d)非自然的非令人敬畏的场景。对不同条件下的亲环境态度、意图、离散情绪和影响进行了测量和比较。开发了两个特别任务来测量每次VR暴露后的两种亲环境行为。参与者被邀请签署一份反对塑料生产、消费、支持塑料回收的真实请愿书(一种个人参与行为),并拿传单向朋友和熟人传播请愿书(一种社会参与行为)。令人敬畏的虚拟自然导致参与者的传单数量显著增加(与对照组相比)。环境保护倾向、积极情绪、状态与传单数量有显著相关。这些结果表明,令人敬畏的虚拟自然可以影响社会参与的亲环境态度和行为,但不会影响个人参与的态度和行为。
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来源期刊
CiteScore
9.60
自引率
3.00%
发文量
123
期刊介绍: Cyberpsychology, Behavior, and Social Networking is a leading peer-reviewed journal that is recognized for its authoritative research on the social, behavioral, and psychological impacts of contemporary social networking practices. The journal covers a wide range of platforms, including Twitter, Facebook, internet gaming, and e-commerce, and examines how these digital environments shape human interaction and societal norms. For over two decades, this journal has been a pioneering voice in the exploration of social networking and virtual reality, establishing itself as an indispensable resource for professionals and academics in the field. It is particularly celebrated for its swift dissemination of findings through rapid communication articles, alongside comprehensive, in-depth studies that delve into the multifaceted effects of interactive technologies on both individual behavior and broader societal trends. The journal's scope encompasses the full spectrum of impacts—highlighting not only the potential benefits but also the challenges that arise as a result of these technologies. By providing a platform for rigorous research and critical discussions, it fosters a deeper understanding of the complex interplay between technology and human behavior.
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