OBESITY: A NEW PARADIGM OF SUSTAINABLE CONSUMPTION?

Abstract

The obesity pandemic is a problem of modern society. The aim of the study is to establish an operational conceptualization of human biological needs in terms of obesity and to examine the correlations between obesity and education. Using data provided by WHO between 1975-2016, we measured the evolution of overweight and obesity across 32 countries from Europe. Unsustainable consumption generates for many individuals an unhealthy lifestyle in itself, which requires a paradigm shift in terms of lifestyle. We propose the orientation towards "the pleasure of living", through sustainable consumption and substantiate over this trend.