Effect of Humor on User Interest in a Recommendation Chatbot

IF 4.8 1区 农林科学 Q1 AGRONOMY
Tomoya Asakura, Asuka Terai
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引用次数: 0

Abstract

This study investigated the effects from including humor stimuli in an interaction with a recommendation chatbot on user interest in a recommended item. Three types of chatbots were developed with different frequencies of humor stimuli. A psychological experiment was conducted to investigate the differences in user interest in the recommended item. As a result, no significant direct effect on user interest was observed depending on the frequency of the humor stimuli. Nevertheless, the sense of humor, trust, and humanity had effects on the user interest. Moreover, the results suggested that humor stimuli had a positive effect on sense of humor and negative effect on trust.
幽默对推荐聊天机器人用户兴趣的影响
本研究调查了在与推荐聊天机器人的互动中加入幽默刺激对用户对推荐项目的兴趣的影响。根据不同频率的幽默刺激,开发了三种类型的聊天机器人。通过心理实验研究用户对推荐物品的兴趣差异。因此,幽默刺激的频率对用户兴趣没有显著的直接影响。然而,幽默感、信任感和人性对用户兴趣有影响。此外,研究结果表明,幽默刺激对幽默感有正向影响,对信任有负向影响。
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来源期刊
Rice
Rice AGRONOMY-
CiteScore
10.10
自引率
3.60%
发文量
60
审稿时长
>12 weeks
期刊介绍: Rice aims to fill a glaring void in basic and applied plant science journal publishing. This journal is the world''s only high-quality serial publication for reporting current advances in rice genetics, structural and functional genomics, comparative genomics, molecular biology and physiology, molecular breeding and comparative biology. Rice welcomes review articles and original papers in all of the aforementioned areas and serves as the primary source of newly published information for researchers and students in rice and related research.
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