Pengaruh Peer To Peer Lender (P2P) Dan Payment Gateway Terhadap Kinerja UMKM Pada Masa Pandemi Covid-19 Dengan E-commerce Sebagai Variabel Moderating

IF 0.1 Q4 AGRICULTURAL ECONOMICS & POLICY
Siti Maysaroh, Diansyah Diansyah
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引用次数: 1

Abstract

This research is motivated by the fact that several MSME actors have started implementing or using peer to peer lenders, payment gateways and e-commerce in their business activities, especially in Johar Baru District, Central Jakarta. This study aims to determine the effect of peer-to-peer lenders and payment gateways on MSME performance during the Covid-19 pandemic using e-commerce as a moderating variable. Peer To Peer Lenders and Payment Gateways are independent variables and MSME performance is the dependent variable in this study. In this study there is a moderating variable, namely E-commerce. Data analysis method using SmartPLS. The population in this study is MSMEs located in Johar Baru District, Central Jakarta with a total sample of 150 MSMEs with purposive sampling method. The results showed that Peer To Peer Lenders had a significant positive effect on MSME Performance, Payment Gateway had a significant positive effect on MSME Performance, E-commerce had a significant positive effect on MSME Performance. Peer To Peer Lenders moderated by E-commerce have a significant positive effect on MSME performance. While the Payment Gateway moderated by E-commerce has a negative and significant impact on the performance of MSMEs. Keywords: Financial Technology, Peer To Peer Lenders, Payment Gateway, E-commerce. MSME performance.
这项研究的动机是,一些中小微企业参与者已经开始在其商业活动中实施或使用点对点贷款、支付网关和电子商务,特别是在雅加达中部的Johar Baru区。本研究旨在以电子商务为调节变量,确定在2019冠状病毒病大流行期间,p2p贷款机构和支付网关对中小微企业业绩的影响。在本研究中,p2p贷款机构和支付网关为自变量,中小微企业绩效为因变量。在本研究中存在一个调节变量,即电子商务。数据分析方法采用SmartPLS。本研究的人口为雅加达中部Johar Baru区的中小微企业,采用有目的抽样方法,共抽样150家中小微企业。结果表明,p2p借贷对中小微企业绩效有显著的正向影响,支付网关对中小微企业绩效有显著的正向影响,电子商务对中小微企业绩效有显著的正向影响。电子商务调节的p2p借贷对中小微企业绩效有显著的正向影响。而由电子商务调节的支付网关对中小微企业的绩效有显著的负向影响。关键词:金融科技,p2p借贷,支付网关,电子商务MSME性能。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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