Community Participation to Improve Tourism Industry Performance: A Case Study in Mandalika Lombok Tourist Area

IF 0.7 Q4 PUBLIC, ENVIRONMENTAL & OCCUPATIONAL HEALTH
P. Ayu, Sita Laksmi, I. Gde, Wedana Arjawa, I. Pulawan
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引用次数: 0

Abstract

Community involvement is crucial to developing a variety of goods and services, quality improvement and innovation, safeguarding natural and cultural treasures, enhancing local communities' welfare, and maintaining amicable relations between tourists and communities locally. Community involvement enables the process of tourism goods and services that are varied and suitable for visitors' requirements and tastes. Through active participation, communities can contribute to designing authentic tourist experiences, offering local cultural attractions, arts, and traditions, and presenting products and activities that suit travelers' wishes. This will enrich tourism offerings and increase the attractiveness of destinations. Through involvement in tourism activities, the community can create job opportunities, micro, and small enterprises, and earn additional income from the tourism sector. Thus, direct public involvement affects how well the tourism sector performs. This research was carried out in Lombok's Mandalika tourism district. This research evaluates the effect of public participation on the tourism industry's performance. The quantitative approach was employed in this study, and the research tool used was a questionnaire. The population in this study numbered 2,636, and the sample numbered 96. The findings of this study are that community involvement affects the performance of the tourism sector in the Mandalika tourist area of Lombok. According to the findings of this study, community involvement has implications for the performance of the tourism business.
社区参与提升旅游业绩效:以龙目岛曼达里卡旅游区为例
社区参与对于开发各种商品和服务、提高质量和创新、保护自然和文化瑰宝、提高当地社区的福利以及维持游客与当地社区之间的友好关系至关重要。社区的参与,使旅游产品和服务的过程多样化,适合游客的要求和口味。通过积极参与,社区可以为设计真实的旅游体验做出贡献,提供当地的文化景点、艺术和传统,并展示符合旅行者愿望的产品和活动。这将丰富旅游产品,增加目的地的吸引力。通过参与旅游活动,社区可以创造就业机会,开办微型和小型企业,并从旅游部门获得额外收入。因此,公众的直接参与影响到旅游部门的表现。这项研究是在龙目岛的曼达里卡旅游区进行的。本研究评估公众参与对旅游产业绩效的影响。本研究采用定量方法,研究工具为问卷调查。本次研究的总人数为2636人,样本人数为96人。本研究的结果是社区参与影响龙目岛曼达里卡旅游区旅游部门的绩效。根据本研究的结果,社区参与对旅游业务的绩效有影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
International Journal of Migration Health and Social Care
International Journal of Migration Health and Social Care PUBLIC, ENVIRONMENTAL & OCCUPATIONAL HEALTH-
CiteScore
1.30
自引率
0.00%
发文量
21
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