Oportunidades de la robotización en el periodismo local: el caso de 'Mittmedia'

IF 16.4 1区化学 Q1 CHEMISTRY, MULTIDISCIPLINARY

Accounts of Chemical Research Pub Date : 2021-07-15 DOI:10.33732/IXC/11/02OPORTU

Rubén Rivas-de-Roca

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引用次数: 1

Abstract

The use of artificial intelligence (AI) for journalistic purposes is increasingly present in worldwide media. Despite its key role in the construction of communities, the local press enjoys a lower level of use of AI due to its limited economic capacity. It is in this context that this research examines the use of robotization in the local media of the Mittmedia consortium in Sweden, which in the period 2017-2020 have exponentially increased their number of subscribers through articles produced by a bot (The homeowners bot). The structure and content of the information published by this United Robot tool is analyzed, for which 50 news items published in three periods of time (2017, 2018 and 2019) are collected. As a result, it is observed that the bot produces short texts with interactivity elements that contextualize their content. Automation focuses on news from the real estate sector, providing public service information by subscription. This practice means a chance for robotization to be used to develop texts that generate engagement in local areas, since without AI many of these issues would be left uncovered.

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自动化在地方新闻中的机遇:以“Mittmedia”为例

人工智能(AI)用于新闻目的越来越多地出现在全球媒体中。尽管地方媒体在社区建设中发挥了关键作用，但由于经济能力有限，地方媒体对人工智能的使用水平较低。正是在这种背景下，本研究调查了瑞典Mittmedia联盟的本地媒体中机器人化的使用情况，该联盟在2017-2020年期间通过机器人(房主机器人)制作的文章成倍增加了订阅者数量。分析联合机器人工具发布的信息的结构和内容，其中收集了2017年、2018年和2019年三个时间段发布的50条新闻。因此，可以观察到，bot生成的短文本带有将其内容上下文化的交互性元素。自动化专注于房地产行业的新闻，通过订阅提供公共服务信息。这种做法意味着机器人化有机会用于开发在当地产生参与的文本，因为如果没有人工智能，许多这些问题将被发现。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Accounts of Chemical Research 化学-化学综合

CiteScore

31.40

自引率

1.10%

发文量

312

审稿时长

2 months

期刊介绍： Accounts of Chemical Research presents short, concise and critical articles offering easy-to-read overviews of basic research and applications in all areas of chemistry and biochemistry. These short reviews focus on research from the author’s own laboratory and are designed to teach the reader about a research project. In addition, Accounts of Chemical Research publishes commentaries that give an informed opinion on a current research problem. Special Issues online are devoted to a single topic of unusual activity and significance. Accounts of Chemical Research replaces the traditional article abstract with an article "Conspectus." These entries synopsize the research affording the reader a closer look at the content and significance of an article. Through this provision of a more detailed description of the article contents, the Conspectus enhances the article's discoverability by search engines and the exposure for the research.