{"title":"News discourse as a source of metaphorical creativity in political cartooning","authors":"Ahmed Abdel-Raheem","doi":"10.1016/j.langsci.2022.101496","DOIUrl":null,"url":null,"abstract":"<div><p>It is through news reports in the press or on television, radio or the Internet that people learn most of what they know about their environment or the world beyond their daily experiences. This paper raises the question: to what extent can a trending topic in news discourse become the source of metaphorical creativity, and which factors contribute to this fact? It uses the systematic analysis of multimodal metaphors in a corpus of political cartoons. The genre conventions of the political cartoon generate a particular form of engagement with the news, which in turn shapes the metaphors that political cartoonists use in their work. An editorial or political cartoon is a text, especially one in a newspaper or magazine, concerning a topical event and therefore, by definition, plays a crucial role in the reproduction of knowledge. Finding a fresh angle on a breaking news story and using this to create another piece of media content, such as an editorial or political cartoon, is often referred to as news-jacking. The question is not whether topical news stories are reproduced by journalists — it is whether they offer unique opportunities to journalists, influencing their choice of metaphors. A comparative study of cartoons about a range of topics across different cultures would deliver useful insights into how topical news items may shape the metaphors that political cartoonists use to offer expert comment. In so doing, this paper moves beyond the confines of conceptual metaphor theory (CMT), presenting fundamental challenges to a theory that was originally developed based on linguistic and artificial data.</p></div>","PeriodicalId":51592,"journal":{"name":"Language Sciences","volume":null,"pages":null},"PeriodicalIF":1.7000,"publicationDate":"2022-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Language Sciences","FirstCategoryId":"98","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0388000122000365","RegionNum":2,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"EDUCATION & EDUCATIONAL RESEARCH","Score":null,"Total":0}
引用次数: 1
Abstract
It is through news reports in the press or on television, radio or the Internet that people learn most of what they know about their environment or the world beyond their daily experiences. This paper raises the question: to what extent can a trending topic in news discourse become the source of metaphorical creativity, and which factors contribute to this fact? It uses the systematic analysis of multimodal metaphors in a corpus of political cartoons. The genre conventions of the political cartoon generate a particular form of engagement with the news, which in turn shapes the metaphors that political cartoonists use in their work. An editorial or political cartoon is a text, especially one in a newspaper or magazine, concerning a topical event and therefore, by definition, plays a crucial role in the reproduction of knowledge. Finding a fresh angle on a breaking news story and using this to create another piece of media content, such as an editorial or political cartoon, is often referred to as news-jacking. The question is not whether topical news stories are reproduced by journalists — it is whether they offer unique opportunities to journalists, influencing their choice of metaphors. A comparative study of cartoons about a range of topics across different cultures would deliver useful insights into how topical news items may shape the metaphors that political cartoonists use to offer expert comment. In so doing, this paper moves beyond the confines of conceptual metaphor theory (CMT), presenting fundamental challenges to a theory that was originally developed based on linguistic and artificial data.
期刊介绍:
Language Sciences is a forum for debate, conducted so as to be of interest to the widest possible audience, on conceptual and theoretical issues in the various branches of general linguistics. The journal is also concerned with bringing to linguists attention current thinking about language within disciplines other than linguistics itself; relevant contributions from anthropologists, philosophers, psychologists and sociologists, among others, will be warmly received. In addition, the Editor is particularly keen to encourage the submission of essays on topics in the history and philosophy of language studies, and review articles discussing the import of significant recent works on language and linguistics.