Chicano Used Car Dealers

Abstract

This research examines the role of Chicano used car dealers as intermediaries between barrio residents, the community, and the larger economy. The study describes a hierarchy of used car dealers, race and ethnic relations in the used car business, the nature of profit in these settings, and business alternatives of barrio dealers. The roles and social organization of Chicanos in the used car business demonstrate the effect of larger societal forces upon the organizational response and social behavior of Chicanos.