Comparative analysis of international channels CGTN-English and CGTN-Russian “China Global Television Network”

Abstract

The results of a comparative analysis of English and Russian international CGTN channels are presented. The research is based on a survey of citizens and analysis of materials from the Chinese database of scientific publications CNKI and the Russian database eLibrary. The purpose of research is to study the differences between CGTN’s international communication strategies for Russian-speaking and English-speaking audiences, as well as to analyze the possibilities of China in this way to change the existing world order of information and communication. An integrated systematic approach is applied, interdisciplinary methods and techniques are used. The communication effect of CGTN work in Russian language in Russia is summarized. The work is intended for journalists, specialists in international relations, as well as relevant departments of the Russian Federation and the People’s Republic of China to analyze and improve the level of international communication through television media.