The hapiness industry: how the government and big business sold us well-being.

Q4 Social Sciences

Comunicacao Midia e Consumo Pub Date : 2018-04-26 DOI:10.18568/CMC.V15I42.1572

Beatriz Braga Bezerra

引用次数: 0

Abstract

A obra reune argumentos advindos de areas do conhecimento distintas para descrever como o contemporâneo transformou a felicidade em um bem tangivel, mensuravel e passivel de nossa conquista. O cuidado com o espectro quantitativo e ferramental, fundado na logica da competicao capitalista, detalhado por Davies, desmanchou qualquer resquicio de ludicidade, fantasia e ingenuidade que pudesse ainda perdurar na compreensao adulta da felicidade

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幸福产业:政府和大企业如何向我们推销幸福。

这项工作收集了来自不同知识领域的论点，以描述当代如何将幸福转变为一种有形的、可衡量的和被动的成就。戴维斯详细阐述了建立在资本主义竞争逻辑基础上的定量和工具谱的关注，消除了任何可能在成人对幸福的理解中持续存在的嬉笑、幻想和天真的痕迹

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Comunicacao Midia e Consumo Social Sciences-Communication

CiteScore

0.20

自引率

0.00%

发文量

审稿时长

30 weeks

期刊介绍： The journal Comunicação, Mídia e Consumo – Communication, Media and Consumption – is published in printed and digital versions by the Programa de Pós-Graduação em Comunicação e Práticas de Consumo da ESPM-SP – Postgraduate Programme in Communication and Consumption Practices of ESPM-SP – Escola Superior de Propaganda e Marketing – Superior School of Propaganda and Marketing and it is evaluated as Qualis A2; its editorial line is to approach relevant topics of the field of Communication, understood here as a complex socio-cultural process and practice. The articles must be well-founded and mobilise different authors of a given theoretical tendency so that they develop a critical reflection about the approached thematic topics. In the case of empirical articles, besides the contextualisation and the descriptive stage of the material, we privilege articles which present a theoretico-interpretative of the aspects that are observed in the corpus.