Neuromarketing strategies and their relationship with brand advertising in the industrial safety sector

IF 1.3 Q3 BUSINESS

International Journal of Internet Marketing and Advertising Pub Date : 2023-01-01 DOI:10.1504/ijima.2023.10055436

Raul Enrique Culqui Salazar, K. Alvarez Altamirano, Franklin Cordova Buiza

引用次数: 0

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神经营销策略及其与工业安全领域品牌广告的关系

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

International Journal of Internet Marketing and Advertising Business, Management and Accounting-Marketing

CiteScore

1.80

自引率

18.20%

发文量

期刊介绍： The IJIMA is a double-blind refereed, highly professional and authoritative source of information in the field of Internet and its applications in marketing and advertising. IJIMA also publishes theories and practices that are useful to executives in managing marketing and advertising activities over the Internet.