{"title":"The EU’s image in Asia: an analysis of the Taiwanese media reports on the EU between 2018 and 2021","authors":"Hungdah Su","doi":"10.1007/s10308-023-00676-8","DOIUrl":null,"url":null,"abstract":"<div><p>In its Indo-Pacific Strategy adopted in 2021, the EU reconfirmed the importance of “the voices of civil society, the private sector, social partners, and other key stakeholders count” in the region, highlighting the role of Asian civil society in the EU-Asia inter-regionalism. Therefore, this paper aims to evaluate Taiwanese people’s perception of the EU between January 2018 and May 2021 and analyze the key factors shaping the EU’s image in the region. At the same time, in terms of methodology, it also tries to establish an innovative and more efficient approach in this transnational survey of Asian people’s perception of the EU with the help of data sciences, which may contribute to the cognitive dimension of the EU study. Lastly, this paper aims to compare different theoretical doctrines on enhancing the visibility and support of the EU among Asians to indicate the optimal strategy for the EU to promote its image among Asians and its theoretical implications.</p></div>","PeriodicalId":45680,"journal":{"name":"Asia Europe Journal","volume":"21 3","pages":"381 - 396"},"PeriodicalIF":1.6000,"publicationDate":"2023-08-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Asia Europe Journal","FirstCategoryId":"90","ListUrlMain":"https://link.springer.com/article/10.1007/s10308-023-00676-8","RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"INTERNATIONAL RELATIONS","Score":null,"Total":0}
引用次数: 0
Abstract
In its Indo-Pacific Strategy adopted in 2021, the EU reconfirmed the importance of “the voices of civil society, the private sector, social partners, and other key stakeholders count” in the region, highlighting the role of Asian civil society in the EU-Asia inter-regionalism. Therefore, this paper aims to evaluate Taiwanese people’s perception of the EU between January 2018 and May 2021 and analyze the key factors shaping the EU’s image in the region. At the same time, in terms of methodology, it also tries to establish an innovative and more efficient approach in this transnational survey of Asian people’s perception of the EU with the help of data sciences, which may contribute to the cognitive dimension of the EU study. Lastly, this paper aims to compare different theoretical doctrines on enhancing the visibility and support of the EU among Asians to indicate the optimal strategy for the EU to promote its image among Asians and its theoretical implications.
期刊介绍：
The Asia-Europe Journal is a quarterly journal dedicated to publishing quality academic papers and policy discussions on common challenges facing Asia and Europe that help to shape narratives on the common futures - including both risks and opportunities - of Asia and Europe. The Journal welcomes academically and intellectually rigorous research papers as well as topical policy briefs and thought pieces on issues of bi-regional interest, including management and political economy, innovation, security studies, regional and global governance, as well as on relevant socio-cultural developments and historical events. Officially cited as: Asia Eur J
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