Research on the mechanism of sustainable business model innovation driven by the digital platform ecosystem

IF 3.7 3区 管理学 Q2 BUSINESS
Xiao Li , Lulu Zhang , Jiarou Cao
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Abstract

With the deep convergence of the new-generation digital platform ecosystem and the manufacturing industry together with the pressure of economic, social, and ecological sustainability, companies need to grasp digitalization and sustainability for transformation. Under sustainable development pressures, the digital platform ecosystem has become an important way for manufacturing companies to shift to innovation. In business management, it is of profound significance to make full use of digital technology to build a platform ecosystem and promote sustainable business model innovation. Focusing on the sustainable transformation of manufacturing companies in the digital economy, this paper investigates the driving mechanism of the digital platform ecosystem for sustainable business models. It constructs the research framework of “digital platform ecosystem - sustainable business model innovation”, using the empirical research method to explore the relationship between the five characteristics of the digital platform ecosystem (generativity, convergence, share-ability, modularity, and complementarity) and sustainable business model innovation. The results show that the five characteristics of the digital platform ecosystem have a positive impact on a portion of the five elements of the sustainable business model. Complementarity positively affects value proposition; generativity, modularity, and complementarity have a significant positive effect on value creation; convergence and share-ability positively affect value network; convergence has a positive impact on the financial model; share-ability and complementarity have a significant positive effect on customer interface. These findings may have implications for research into the sustainable business model as they could help manufacturers to understand the functions of the digital platform ecosystem, maximize their resource potential, and use them to promote the development of a sustainable business model.

数字平台生态系统驱动下商业模式可持续创新机制研究
随着新一代数字平台生态系统与制造业的深度融合,以及经济、社会和生态可持续性的压力,企业需要把握数字化和可持续性进行转型。在可持续发展的压力下,数字化平台生态系统已成为制造业企业向创新转型的重要途径。在企业管理中,充分利用数字技术构建平台生态系统,促进可持续的商业模式创新具有深远的意义。本文以数字经济下制造业企业的可持续转型为研究对象,探讨了数字平台生态系统对可持续商业模式的驱动机制。构建了“数字平台生态系统-可持续商业模式创新”的研究框架,运用实证研究方法,探讨了数字平台生态系统的五大特征(生成性、收敛性、共享性、模块化、互补性)与可持续商业模式创新之间的关系。结果表明,数字平台生态系统的五个特征对可持续商业模式的五个要素的一部分有积极影响。互补性正向影响价值主张;生成性、模块化和互补性对价值创造有显著的正向影响;收敛性和可共享性正向影响价值网络;趋同对财务模式有正向影响;可共享性和互补性对客户界面有显著的正向影响。这些发现有助于制造商理解数字平台生态系统的功能,最大限度地发挥其资源潜力,并利用它们促进可持续商业模式的发展,从而对可持续商业模式的研究具有指导意义。
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来源期刊
CiteScore
8.00
自引率
6.20%
发文量
29
审稿时长
>12 weeks
期刊介绍: The Journal of Engineering and Technology Management (JET-M) is an international scholarly refereed research journal which aims to promote the theory and practice of technology, innovation, and engineering management. The journal links engineering, science, and management disciplines. It addresses the issues involved in the planning, development, and implementation of technological capabilities to shape and accomplish the strategic and operational objectives of an organization. It covers not only R&D management, but also the entire spectrum of managerial concerns in technology-based organizations. This includes issues relating to new product development, human resource management, innovation process management, project management, technological fusion, marketing, technological forecasting and strategic planning. The journal provides an interface between technology and other corporate functions, such as R&D, marketing, manufacturing and administration. Its ultimate goal is to make a profound contribution to theory development, research and practice by serving as a leading forum for the publication of scholarly research on all aspects of technology, innovation, and engineering management.
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