Adding Fuel to the Collective Fire: Stereotype Threat, Solidarity, and Support for Change.

Abstract

We hypothesize a yet-unstudied effect of experiencing systemic stereotype threat on women's collective action efforts: igniting women's support for other women and motivation to improve organizational gender balance. Hypotheses are supported in two surveys (Study 1: N = 1,365 business school alumnae; Study 2: N = 386 women Master of Business Administration [MBA]), and four experiments (Studies 3-6; total N = 1,897 working women). Studies 1 and 2 demonstrate that experiencing stereotype threat is negatively associated with women's domain-relevant engagement (supporting extant work on the negative effects of stereotype threat), but positively associated with women's support and advocacy of gender balance. Studies 3 to 6 provide causal evidence that stereotype threat activation leads to greater attitudes and intentions to support gender balance, ruling out negative affect as an alternative explanation and identifying ingroup solidarity as a mechanism. We discuss implications for working women, women leaders, and organizations striving to empower their entire workforce through developing equitable and inclusive practices.