QUAIS OS DESAFIOS DE UMA TEORIA DA FIRMA PARA EXPLICAR A EMPRESA INDUSTRIAL CONTEMPORÂNEA: UMA VISÃO DIACRÔNICA

Abstract

This text aims to work methodologically on the evolution of different conceptions of the firm throughout recent history, reproducing the model of historical transformation. To this end, we analyzed the main currents that dealt with the developments arising from the distancing of the maximizing firm, idealized by the traditional neoclassical theory, until reaching the management model of the contemporary firm. It has been noted that the current historical context has given rise to a new corporate logic focused on maximizing shareholder value, bringing with it the economic and social constraints present in distant management and without concern for firm endogenous values ​​that are essential for growth. companies as well as the economy as a whole.