Better CSR? return to neighborliness

IF 6.3 2区管理学 Q1 BUSINESS

California Management Review Pub Date : 2023-04-11 DOI:10.1177/00081256231164136

Y. Bazin, Maja Korica

引用次数: 0

Abstract

Corporate Social Responsibility (CSR) is often criticized for being overly broad and abstract, if not cynical and deceitful. This leaves many stakeholders frustrated or disengaged, including occasionally the organization’s own staff and shareholders. We see the extraordinary disruptions of the past three years amid the COVID-19 pandemic as an opportunity to reengage with CSR in a more meaningful way. Echoing early conceptualizations by academics and practitioners, we turn to the idea of neighborliness as a guide for this transformation, outlining concrete ways in which this can be operationalized for focused engagements that reflect each company’s embeddedness in distinct communities.

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更好的企业社会责任?回归睦邻

企业社会责任（CSR）经常被批评为过于宽泛和抽象，如果不是愤世嫉俗和欺骗性的话。这让许多利益相关者感到沮丧或无所适从，偶尔也包括组织自己的员工和股东。我们认为，在新冠肺炎大流行期间，过去三年的异常混乱是一个以更有意义的方式重新融入企业社会责任的机会。与学者和从业者早期的概念相呼应，我们将睦邻友好的理念作为这一转变的指导，概述了具体的方式，可以将其用于集中参与，反映出每家公司在不同社区中的嵌入性。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

California Management Review Multiple-

CiteScore

18.40

自引率

3.00%

发文量

期刊介绍： California Management Review (CMR) serves as a vital link between academia and management practice, offering leading-edge research with practical applications. Edited at UC Berkeley’s Haas School of Business, CMR covers a wide range of management topics, including innovation, strategy, sustainable practices, and human resources. CMR ranks among the top management journals globally, distributing articles through outlets like Harvard Business School Publishing and SAGE Publishing. Focused on bridging academia and practice, CMR ensures that all articles are based on rigorous academic research while providing actionable insights for managers. In addition to regular issues, CMR publishes special issues and sections on relevant topics, often guest-edited by leading faculty. Recent special issues have covered dynamic capabilities, city innovation, big data, and intellectual property management.