“Finishing One Big Adventure in Order to Embark on Another”: Exploring University Research Blogs

Q2 Arts and Humanities

Research in Language Pub Date : 2019-09-30 DOI:10.18778/1731-7533.17.3.03

Renáta Tomášková

引用次数: 1

Abstract

The article focuses on blogs related to research activities of the academic community. Research-related blogs as components of university websites have developed into an array of sub-genres shaped by specific foci, their authors and the desired audiences. The data set consists of fifty posts from ten blogs of six universities. Drawing upon Swales’ methodology of genre analysis, the study explores the generic structure of the blog posts, reveals the communicative purposes they can fulfil within the landscape of university websites, identifies significant communication strategies, and explores the roles the blogs may serve in communicating science to the diverse audiences they potentially address. The analysis has shown that the blogs help accomplish the general goals of informing about the university and promoting it providing a personalized view and engaging the reader, manifest loose but recurrent generic structuring, and can be vehicles of knowledge dissemination as well as knowledge construction.

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“完成一次大冒险，开始另一次大冒险”:探索大学研究博客

本文关注的是与学术界研究活动相关的博客。作为大学网站的组成部分，与研究相关的博客已经发展成为一系列由特定焦点、作者和预期受众塑造的子类型。该数据集由来自6所大学的10个博客的50篇文章组成。借鉴Swales的体体学分析方法，本研究探讨了博客文章的一般结构，揭示了它们在大学网站中可以实现的交流目的，确定了重要的沟通策略，并探讨了博客在向潜在的不同受众传播科学方面可能发挥的作用。分析表明，博客有助于实现告知大学和促进大学发展的总体目标，提供个性化的观点和吸引读者，表现出松散但反复出现的通用结构，可以成为知识传播和知识构建的工具。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Research in Language Arts and Humanities-Language and Linguistics

CiteScore

0.40

自引率

0.00%

发文量

期刊介绍： Research in Language (RiL) is an international journal committed to publishing excellent studies in the area of linguistics and related disciplines focused on human communication. Language studies, as other scholarly disciplines, undergo two seemingly counteracting processes: the process of diversification of the field into narrow specialized domains and the process of convergence, strengthened by interdisciplinarity. It is the latter perspective that RiL editors invite for the journal, whose aim is to present language in its entirety, meshing traditional modular compartments, such as phonetics, phonology, morphology, syntax, semantics, and pragmatics, and offer a multidimensional perspective which exposes varied but relevant aspects of language, e.g. the cognitive, the psychological, the institutional aspect, as well as the social shaping of linguistic convention and creativity.