{"title":"Regulating Flexibility: Uber’s Platform as a Technological Work Arrangement","authors":"S. Oppegaard","doi":"10.18291/njwls.122197","DOIUrl":null,"url":null,"abstract":"\n \n \nWhen initiating its Norwegian operations, the transportation platform Uber adjusted its business model to the Norwegian regulation of the taxi market by focusing on its high-end offering, Uber Black, organized through limousine companies who employ the drivers and own the cars. The Uber Black drivers in Oslo are classified as employees and endowed with a substantially flexible work arrangement. Based on a ‘traveling ethnography’ among Uber Black drivers in Oslo, this article conceptualizes Uber’s digital platform as a technological work arrangement. The analysis shows that while the platform is experienced as an opaque form of management that limits the drivers’ formal flexibility, the effects of the technological work arrangement is contingent on the drivers’ formal work arrangement and the characteristics of the Uber Black market in Oslo. \n \n \n","PeriodicalId":45048,"journal":{"name":"Nordic Journal of Working Life Studies","volume":" ","pages":""},"PeriodicalIF":1.0000,"publicationDate":"2020-09-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"10","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Nordic Journal of Working Life Studies","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.18291/njwls.122197","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"INDUSTRIAL RELATIONS & LABOR","Score":null,"Total":0}
引用次数: 10
Abstract
When initiating its Norwegian operations, the transportation platform Uber adjusted its business model to the Norwegian regulation of the taxi market by focusing on its high-end offering, Uber Black, organized through limousine companies who employ the drivers and own the cars. The Uber Black drivers in Oslo are classified as employees and endowed with a substantially flexible work arrangement. Based on a ‘traveling ethnography’ among Uber Black drivers in Oslo, this article conceptualizes Uber’s digital platform as a technological work arrangement. The analysis shows that while the platform is experienced as an opaque form of management that limits the drivers’ formal flexibility, the effects of the technological work arrangement is contingent on the drivers’ formal work arrangement and the characteristics of the Uber Black market in Oslo.
期刊介绍:
The Nordic Journal of Working Life Studies is an international, scientific journal on working life, written in English. The journal is edited by an Editorial Board of 8-15 Editors from Finland, Iceland, Norway, Sweden and Denmark. The journal aims to strengthen the exchange of experiences, perspectives, methods and outcomes of the Nordic working life research across the Nordic countries, and promote Nordic working life research internationally. The mission of the journal is to present studies concerning changes in work and how these changes affect qualifications, health, occupation, innovation, economy, identity, social orientation and culture. The journal aims at an interdisciplinary profile. Most of the articles in the journal have authors from the Nordic countries, but researchers from outside the Nordic region are also invited to contribute to the journal, to the extent that such contributions improve the understanding of Nordic conditions.