{"title":"Managing corporate social responsibility through social learning","authors":"Maria Castillo","doi":"10.1002/joe.22170","DOIUrl":null,"url":null,"abstract":"<p>Corporate Social Responsibility (CSR) in the Mexican financial sector is constructed through a social learning process in which four CSR dimensions: influencers; motivations; issues; and outcomes interact, influence each other, and adjust within the boundaries of the Mexican institutional context. By looking at the case of the Mexican financial sector, this paper aims to study how firms engage in the process of managing their corporate social responsibility strategies to generate sustained competitive advantage. It posits that many organizations already consider the different dimensions, but they do so in a siloed way, and that CSR management can be more efficient by engaging in a structured double learning loop that allows firms to adapt their strategy and help them create long-term value for the firm and its stakeholders. Successfully engaging in social learning can also enhance the firm's legitimacy, but doing so requires strong coordination between different teams and leadership and the capacity to set shared objectives. This research contributes to CSR literature by proposing a model for understanding CSR as a social learning process, and by providing empirical evidence for the understanding of CSR from an emerging country context.</p>","PeriodicalId":35064,"journal":{"name":"Global Business and Organizational Excellence","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2022-06-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"7","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Global Business and Organizational Excellence","FirstCategoryId":"1085","ListUrlMain":"https://onlinelibrary.wiley.com/doi/10.1002/joe.22170","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"Business, Management and Accounting","Score":null,"Total":0}
引用次数: 7
Abstract
Corporate Social Responsibility (CSR) in the Mexican financial sector is constructed through a social learning process in which four CSR dimensions: influencers; motivations; issues; and outcomes interact, influence each other, and adjust within the boundaries of the Mexican institutional context. By looking at the case of the Mexican financial sector, this paper aims to study how firms engage in the process of managing their corporate social responsibility strategies to generate sustained competitive advantage. It posits that many organizations already consider the different dimensions, but they do so in a siloed way, and that CSR management can be more efficient by engaging in a structured double learning loop that allows firms to adapt their strategy and help them create long-term value for the firm and its stakeholders. Successfully engaging in social learning can also enhance the firm's legitimacy, but doing so requires strong coordination between different teams and leadership and the capacity to set shared objectives. This research contributes to CSR literature by proposing a model for understanding CSR as a social learning process, and by providing empirical evidence for the understanding of CSR from an emerging country context.
期刊介绍:
For leaders and managers in an increasingly globalized world, Global Business and Organizational Excellence (GBOE) offers first-hand case studies of best practices of people in organizations meeting varied challenges of competitiveness, as well as perspectives on strategies, techniques, and knowledge that help such people lead their organizations to excel. GBOE provides its readers with unique insights into how organizations are achieving competitive advantage through transformational leadership--at the top, and in various functions that make up the whole. The focus is always on the people -- how to coordinate, communicate among, organize, reward, teach, learn from, and inspire people who make the important things happen.