S. C. Boerman, E. Rozendaal, E. V. van Reijmersdal
{"title":"The development and testing of a pictogram signaling advertising in online videos","authors":"S. C. Boerman, E. Rozendaal, E. V. van Reijmersdal","doi":"10.1080/02650487.2023.2242673","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":48111,"journal":{"name":"International Journal of Advertising","volume":" ","pages":""},"PeriodicalIF":5.3000,"publicationDate":"2023-08-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Advertising","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1080/02650487.2023.2242673","RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"BUSINESS","Score":null,"Total":0}
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