Modeling Golfers’ Revisit Intention: An Application of the Theory of Reasoned Action

IF 4.4 3区管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM

Journal of Hospitality & Tourism Research Pub Date : 2021-06-02 DOI:10.1177/10963480211016027

Hui-min Song, Jamie M. Chen, Ting-ting Zeng, Brian H. Kim

引用次数: 17

Abstract

Based on the theory of reasoned action, this study examines the factors that affect the revisit intention of Chinese golfers. It focuses on the mediating effects of place attachment on the golfers’ perception of golf-course employee attitudes and destination distinctiveness. To test the conceptual model, a survey of 494 Chinese golfers was conducted using factor analyses and structural equation modeling. The article further applied a bootstrapping method to test the mediating effects of place attachment. The results indicate that the revisit intention was influenced by the golfers’ perceptions of employee attitudes, destination distinctiveness, and place attachment. It was also found that place attachment mediated these relationships. Finally, the theoretical contributions and industrial implications were discussed.

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高尔夫球手的再击球意图建模——理性动作理论的应用

基于理性行动理论，本研究考察了影响中国高尔夫球手重游意愿的因素。重点研究了地点依恋对高尔夫球手感知高尔夫球场员工态度和目的地独特性的中介作用。为了检验概念模型，采用因子分析和结构方程模型对494名中国高尔夫球手进行了调查。本文进一步应用自举方法测试了位置依恋的中介效应。结果表明，高尔夫球手的重游意愿受到员工态度、目的地独特性和地点依恋的影响。研究还发现，地点依恋介导了这些关系。最后，讨论了其理论贡献和产业启示。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Hospitality & Tourism Research HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

10.10

自引率

9.50%

发文量

期刊介绍： The Journal of Hospitality & Tourism Research (JHTR) is an international scholarly research journal that publishes high-quality, refereed articles that advance the knowledge base of the hospitality and tourism field. JHTR focuses on original research, both conceptual and empirical, that clearly contributes to the theoretical development of our field. The word contribution is key. Simple applications of theories from other disciplines to a hospitality or tourism context are not encouraged unless the authors clearly state why this context significantly advances theory or knowledge. JHTR encourages research based on a variety of methods, qualitative and quantitative.