{"title":"The Perfect Man: The Ideal Imaginary Beauty of K-pop Idols for Chilean Fans","authors":"Wonjung Min","doi":"10.1353/seo.2021.0006","DOIUrl":null,"url":null,"abstract":"Abstract:This paper aims to determine why Chilean fans of K-pop enjoy the incompatible aesthetics of K-pop idols. It will analyze the variation of the ideal of beauty according to socioeconomic level in Chile and fans’ perception of the beauty canons of K-pop. Hypothesizing that the relationship between race (rather skin color) and class in Chile affects K-pop consumption, this study will delve into why the canon of beauty attracts Chilean fans, despite the contrast that exists with the Chilean canon of male beauty. Latin American culture is constituted by sexual roles marked and determined by gender (Cristián Valenzuela 2015); these roles perpetuate male superiority based on the figure of the male. Specifically, the hegemonic masculinity present in the region stands out for having such characteristics as strength, rationality, seriousness, domination, heterosexuality, and sexual activity. Asians are often called Chino, and K-pop fans are considered strange. Though Chileans tend to conflate all Asian pop cultures, they are particularly suspicious of the sexual identity of K-pop fans. Based on a qualitative analysis of semi-structured interviews with sixteen upper-class and twenty middle-lower-class Chileans, this paper investigates how Chilean K-pop fans consume and negotiate with the aesthetics of K-pop in a conservative, European-oriented, oligarchic society.","PeriodicalId":41678,"journal":{"name":"Seoul Journal of Korean Studies","volume":null,"pages":null},"PeriodicalIF":0.2000,"publicationDate":"2021-07-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Seoul Journal of Korean Studies","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1353/seo.2021.0006","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"AREA STUDIES","Score":null,"Total":0}
引用次数: 0
Abstract
Abstract:This paper aims to determine why Chilean fans of K-pop enjoy the incompatible aesthetics of K-pop idols. It will analyze the variation of the ideal of beauty according to socioeconomic level in Chile and fans’ perception of the beauty canons of K-pop. Hypothesizing that the relationship between race (rather skin color) and class in Chile affects K-pop consumption, this study will delve into why the canon of beauty attracts Chilean fans, despite the contrast that exists with the Chilean canon of male beauty. Latin American culture is constituted by sexual roles marked and determined by gender (Cristián Valenzuela 2015); these roles perpetuate male superiority based on the figure of the male. Specifically, the hegemonic masculinity present in the region stands out for having such characteristics as strength, rationality, seriousness, domination, heterosexuality, and sexual activity. Asians are often called Chino, and K-pop fans are considered strange. Though Chileans tend to conflate all Asian pop cultures, they are particularly suspicious of the sexual identity of K-pop fans. Based on a qualitative analysis of semi-structured interviews with sixteen upper-class and twenty middle-lower-class Chileans, this paper investigates how Chilean K-pop fans consume and negotiate with the aesthetics of K-pop in a conservative, European-oriented, oligarchic society.
期刊介绍:
Published twice a year under the auspices of the Kyujanggak Institute for Korean Studies at Seoul National University, the Seoul Journal of Korean Studies (SJKS) publishes original, state of the field research on Korea''s past and present. A peer-refereed journal, the Seoul Journal of Korean Studies is distributed to institutions and scholars both internationally and domestically. Work published by SJKS comprise in-depth research on established topics as well as new areas of concern, including transnational studies, that reconfigure scholarship devoted to Korean culture, history, literature, religion, and the arts. Unique features of this journal include the explicit aim of providing an English language forum to shape the field of Korean studies both in and outside of Korea. In addition to articles that represent state of the field research, the Seoul Journal of Korean Studies publishes an extensive "Book Notes" section that places particular emphasis on introducing the very best in Korean language scholarship to scholars around the world.