The language of wine reviews

Q2 Agricultural and Biological Sciences
L. Windsor, Jennifer H. Tatara, Curt Peters, Christian Kronsted, Alistair Windsor
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引用次数: 0

Abstract

ABSTRACT Expert wine reviewers have a niche skill set, with a particular lexicon, that facilitates their evaluation of wines. Novice consumers may find wine reviews intimidating and confusing. In this paper, we use a dataset of nearly 130,000 reviews from expert reviewers at Wine Enthusiast to explore the lexical dimension of wine reviews and determine to what extent reviewers systematically use language differently across various wine price points. Trends reveal that the information needed to make informed wine purchases are provided through the language of wine reviews. Our analysis shows that wine selection does not require a technical understanding of the wine-specific vocabulary of wine experts. We present a review of the literature on wine reviews and form four hypotheses under the theoretical framework of Kahneman’s two systems of thought—suggesting the linguistic properties of wine reviews reveal the price of wine. We examine how the lexical categories; emotional and logical linguistic content; social; and somatic experiences used in wine reviews relate to price. We then suggest the applicability of this analysis to other commodity domains in future research.
葡萄酒评论的语言
专业的葡萄酒评论家都有自己的专业技能,并有一套特定的词汇来帮助他们评价葡萄酒。新手消费者可能会觉得葡萄酒评论令人生畏和困惑。在本文中,我们使用了来自Wine Enthusiast网站上的专家评论的近13万条评论的数据集来探索葡萄酒评论的词汇维度,并确定评论者在不同的葡萄酒价格点上系统地使用不同的语言的程度。趋势表明,购买葡萄酒所需的信息是通过葡萄酒评论的语言提供的。我们的分析表明,葡萄酒选择并不需要葡萄酒专家对葡萄酒特定词汇的技术理解。我们回顾了关于葡萄酒评论的文献,并在卡尼曼两种思想体系的理论框架下提出了四个假设,表明葡萄酒评论的语言特性揭示了葡萄酒的价格。我们考察了词汇范畴;情感和逻辑的语言内容;社会;在葡萄酒评论中使用的躯体体验与价格有关。然后,我们建议在未来的研究中将这一分析应用于其他商品领域。
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来源期刊
Journal of Wine Research
Journal of Wine Research Agricultural and Biological Sciences-Horticulture
CiteScore
2.40
自引率
0.00%
发文量
10
期刊介绍: The Journal of Wine Research is an international and multidisciplinary refereed journal publishing the results of recent research on all aspects of viticulture, oenology and the international wine trade. It was founded by the Institute of Masters of Wine to enhance and encourage scholarly and scientific interdisciplinary research in these fields. The main areas covered by the journal include biochemistry, botany, economics, geography, geology, history, medicine, microbiology, oenology, psychology, sociology, marketing, business studies, management, wine tasting and viticulture.
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