L. Windsor, Jennifer H. Tatara, Curt Peters, Christian Kronsted, Alistair Windsor
{"title":"The language of wine reviews","authors":"L. Windsor, Jennifer H. Tatara, Curt Peters, Christian Kronsted, Alistair Windsor","doi":"10.1080/09571264.2023.2205116","DOIUrl":null,"url":null,"abstract":"ABSTRACT Expert wine reviewers have a niche skill set, with a particular lexicon, that facilitates their evaluation of wines. Novice consumers may find wine reviews intimidating and confusing. In this paper, we use a dataset of nearly 130,000 reviews from expert reviewers at Wine Enthusiast to explore the lexical dimension of wine reviews and determine to what extent reviewers systematically use language differently across various wine price points. Trends reveal that the information needed to make informed wine purchases are provided through the language of wine reviews. Our analysis shows that wine selection does not require a technical understanding of the wine-specific vocabulary of wine experts. We present a review of the literature on wine reviews and form four hypotheses under the theoretical framework of Kahneman’s two systems of thought—suggesting the linguistic properties of wine reviews reveal the price of wine. We examine how the lexical categories; emotional and logical linguistic content; social; and somatic experiences used in wine reviews relate to price. We then suggest the applicability of this analysis to other commodity domains in future research.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"34 1","pages":"81 - 100"},"PeriodicalIF":0.0000,"publicationDate":"2023-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Wine Research","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/09571264.2023.2205116","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"Agricultural and Biological Sciences","Score":null,"Total":0}
引用次数: 0
Abstract
ABSTRACT Expert wine reviewers have a niche skill set, with a particular lexicon, that facilitates their evaluation of wines. Novice consumers may find wine reviews intimidating and confusing. In this paper, we use a dataset of nearly 130,000 reviews from expert reviewers at Wine Enthusiast to explore the lexical dimension of wine reviews and determine to what extent reviewers systematically use language differently across various wine price points. Trends reveal that the information needed to make informed wine purchases are provided through the language of wine reviews. Our analysis shows that wine selection does not require a technical understanding of the wine-specific vocabulary of wine experts. We present a review of the literature on wine reviews and form four hypotheses under the theoretical framework of Kahneman’s two systems of thought—suggesting the linguistic properties of wine reviews reveal the price of wine. We examine how the lexical categories; emotional and logical linguistic content; social; and somatic experiences used in wine reviews relate to price. We then suggest the applicability of this analysis to other commodity domains in future research.
期刊介绍:
The Journal of Wine Research is an international and multidisciplinary refereed journal publishing the results of recent research on all aspects of viticulture, oenology and the international wine trade. It was founded by the Institute of Masters of Wine to enhance and encourage scholarly and scientific interdisciplinary research in these fields. The main areas covered by the journal include biochemistry, botany, economics, geography, geology, history, medicine, microbiology, oenology, psychology, sociology, marketing, business studies, management, wine tasting and viticulture.