{"title":"Visual communication design","authors":"Peter Simlinger","doi":"10.1075/idj.25.3.09sim","DOIUrl":null,"url":null,"abstract":"Abstract Having graduated in architecture at the University of Technology Wien [Vienna], I subsequently engaged in post-graduate studies at The Bartlett School of Architecture and Planning / University College London. Corporate design and signage design attracted my attention. Back home a major bank and Vienna airport (VIE), among others, were the first clients of my company. As chairman of Committee 133 “Public information symbols” of “Austrian Standards”, I was responsible for the elaboration of several theme specific national and international standards. In 1993 I founded the IIID International Institute for Information Design. Several r&d projects within the frame of the 6th and 7th European Union Framework Programmes for Research and Technological Development were carried out. However, due to the required but denied support from the Austrian Ministry of Science and Research, the founding of an interdisciplinary institute, affiliated to the United Nations University (UNU), did not materialize. No chance either to establish “Visual Communication Design” at a local university. Until now the Department of Typography and Graphic Communication of The University of Reading (UK) seems to be the only theme specific institution on tertiary university level in Europe. Challenges nowadays range from legible medical package inserts to a much required unified system for the European Union highway signs.","PeriodicalId":35109,"journal":{"name":"Information Design Journal","volume":"25 1","pages":"314-324"},"PeriodicalIF":0.0000,"publicationDate":"2019-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Information Design Journal","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1075/idj.25.3.09sim","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"Social Sciences","Score":null,"Total":0}
引用次数: 0
Abstract
Abstract Having graduated in architecture at the University of Technology Wien [Vienna], I subsequently engaged in post-graduate studies at The Bartlett School of Architecture and Planning / University College London. Corporate design and signage design attracted my attention. Back home a major bank and Vienna airport (VIE), among others, were the first clients of my company. As chairman of Committee 133 “Public information symbols” of “Austrian Standards”, I was responsible for the elaboration of several theme specific national and international standards. In 1993 I founded the IIID International Institute for Information Design. Several r&d projects within the frame of the 6th and 7th European Union Framework Programmes for Research and Technological Development were carried out. However, due to the required but denied support from the Austrian Ministry of Science and Research, the founding of an interdisciplinary institute, affiliated to the United Nations University (UNU), did not materialize. No chance either to establish “Visual Communication Design” at a local university. Until now the Department of Typography and Graphic Communication of The University of Reading (UK) seems to be the only theme specific institution on tertiary university level in Europe. Challenges nowadays range from legible medical package inserts to a much required unified system for the European Union highway signs.
毕业于维也纳科技大学(University of Technology Wien)建筑系后,我在巴特利特建筑与规划学院/伦敦大学学院进行研究生学习。企业设计和标牌设计吸引了我的注意。在国内,一家大银行和维也纳机场(VIE)等是我公司的首批客户。作为“奥地利标准”“公共信息符号”133委员会主席,我负责制定了多个特定主题的国家和国际标准。1993年,我创立了IIID国际信息设计研究所。在第6和第7个欧洲联盟研究和技术发展框架计划框架内开展了若干研究与开发项目。但是,由于奥地利科学和研究部要求提供但拒绝提供的支助,因此未能建立一个隶属于联合国大学(联合国大学)的跨学科研究所。也没有机会在当地大学开设“视觉传达设计”专业。到目前为止,雷丁大学(英国)的排版和图形传播系似乎是欧洲唯一一个专门研究主题的高等院校。如今的挑战包括从清晰的医疗包装说明书到欧盟高速公路标志急需的统一系统。
期刊介绍:
Information Design Journal (IDJ) is a peer reviewed international journal that bridges the gap between research and practice in information design. IDJ is a platform for discussing and improving the design, usability, and overall effectiveness of ‘content put into form’ — of verbal and visual messages shaped to meet the needs of particular audiences. IDJ offers a forum for sharing ideas about the verbal, visual, and typographic design of print and online documents, multimedia presentations, illustrations, signage, interfaces, maps, quantitative displays, websites, and new media. IDJ brings together ways of thinking about creating effective communications for use in contexts such as workplaces, hospitals, airports, banks, schools, or government agencies.