What drives students toward ChatGPT? An investigation of the factors influencing adoption and usage of ChatGPT

IF 3.5 Q1 EDUCATION & EDUCATIONAL RESEARCH
C. Tiwari, Mohd Abass Bhat, S. Khan, Rajaswaminathan Subramaniam, Mohammad Atif Irshad Khan
{"title":"What drives students toward ChatGPT? An investigation of the factors influencing adoption and usage of ChatGPT","authors":"C. Tiwari, Mohd Abass Bhat, S. Khan, Rajaswaminathan Subramaniam, Mohammad Atif Irshad Khan","doi":"10.1108/itse-04-2023-0061","DOIUrl":null,"url":null,"abstract":"\nPurpose\nThe purpose of this paper is to identify the factors determining students’ attitude toward using newly emerged artificial intelligence (AI) tool, Chat Generative Pre-Trained Transformer (ChatGPT), for educational and learning purpose based on technology acceptance model.\n\n\nDesign/methodology/approach\nThe recommended model was empirically tested with partial least squares structural equation modeling using 375 student survey responses.\n\n\nFindings\nThe study revealed that students have a favorable view of the instructional use of ChatGPT. Usefulness, social presence and legitimacy of the tool, as well as enjoyment and motivation, contribute to a favorable attitude toward using this tool in a learning environment. However, perceived ease of use was not found to be a significant determinant in the adoption and utilization of ChatGPT by the students.\n\n\nPractical implications\nThis research is intended to benefit enterprises, academic institutions and the global community by offering light on how students perceive the ChatGPT service in an educational setting. Furthermore, the application enhances confidence and interest among learners, leading to improved literacy and general awareness. Eventually, the outcome of this research will help AI developers to improve their product and service delivery, as well as benefit regulators in regulating the usage of AI-based bots.\n\n\nOriginality/value\nDue to its novelty, the current research on AI-based ChatGPT usage in the education sector is rather restricted. This study provides the adoption aspects of ChatGPT, a new AI-based technology for students, thereby contributing significantly to the existing research on the adoption of advanced education technologies. In addition, the literature lacks research on the adoption of ChatGPT by students for educational purposes; this study addresses this gap by identifying adoption determinants of ChatGPT in education.\n","PeriodicalId":44954,"journal":{"name":"Interactive Technology and Smart Education","volume":null,"pages":null},"PeriodicalIF":3.5000,"publicationDate":"2023-08-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Interactive Technology and Smart Education","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1108/itse-04-2023-0061","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"EDUCATION & EDUCATIONAL RESEARCH","Score":null,"Total":0}
引用次数: 1

Abstract

Purpose The purpose of this paper is to identify the factors determining students’ attitude toward using newly emerged artificial intelligence (AI) tool, Chat Generative Pre-Trained Transformer (ChatGPT), for educational and learning purpose based on technology acceptance model. Design/methodology/approach The recommended model was empirically tested with partial least squares structural equation modeling using 375 student survey responses. Findings The study revealed that students have a favorable view of the instructional use of ChatGPT. Usefulness, social presence and legitimacy of the tool, as well as enjoyment and motivation, contribute to a favorable attitude toward using this tool in a learning environment. However, perceived ease of use was not found to be a significant determinant in the adoption and utilization of ChatGPT by the students. Practical implications This research is intended to benefit enterprises, academic institutions and the global community by offering light on how students perceive the ChatGPT service in an educational setting. Furthermore, the application enhances confidence and interest among learners, leading to improved literacy and general awareness. Eventually, the outcome of this research will help AI developers to improve their product and service delivery, as well as benefit regulators in regulating the usage of AI-based bots. Originality/value Due to its novelty, the current research on AI-based ChatGPT usage in the education sector is rather restricted. This study provides the adoption aspects of ChatGPT, a new AI-based technology for students, thereby contributing significantly to the existing research on the adoption of advanced education technologies. In addition, the literature lacks research on the adoption of ChatGPT by students for educational purposes; this study addresses this gap by identifying adoption determinants of ChatGPT in education.
是什么驱使学生转向ChatGPT?影响ChatGPT采用和使用的因素调查
本文的目的是基于技术接受模型,确定影响学生使用新出现的人工智能(AI)工具聊天生成预训练转换器(ChatGPT)进行教育和学习的因素。设计/方法/方法采用偏最小二乘结构方程模型对375名学生的问卷调查结果进行了实证检验。研究结果表明,学生对ChatGPT的教学使用持积极态度。工具的有用性,社会存在性和合法性,以及乐趣和动机,有助于在学习环境中使用该工具的有利态度。然而,感知易用性并不是学生采用和利用ChatGPT的重要决定因素。实际意义本研究旨在通过揭示学生在教育环境中如何看待ChatGPT服务,从而使企业、学术机构和全球社区受益。此外,该应用程序增强了学习者的信心和兴趣,从而提高了读写能力和一般意识。最终,这项研究的结果将帮助人工智能开发者改善他们的产品和服务交付,并有利于监管机构监管基于人工智能的机器人的使用。独创性/价值由于其新颖性,目前关于基于ai的ChatGPT在教育领域使用的研究相当有限。本研究为学生提供了ChatGPT这一基于人工智能的新技术的采用方面,从而对现有的先进教育技术的采用研究做出了重要贡献。此外,文献缺乏对学生出于教育目的而采用ChatGPT的研究;本研究通过确定ChatGPT在教育中的采用决定因素来解决这一差距。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
求助全文
约1分钟内获得全文 求助全文
来源期刊
Interactive Technology and Smart Education
Interactive Technology and Smart Education EDUCATION & EDUCATIONAL RESEARCH-
CiteScore
12.00
自引率
2.30%
发文量
30
期刊介绍: Interactive Technology and Smart Education (ITSE) is a multi-disciplinary, peer-reviewed journal, which provides a distinct forum to specially promote innovation and participative research approaches. The following terms are defined, as used in the context of this journal: -Interactive Technology refers to all forms of digital technology, as described above, emphasizing innovation and human-/user-centred approaches. -Smart Education "SMART" is used as an acronym that refers to interactive technology that offers a more flexible and tailored approach to meet diverse individual requirements by being “Sensitive, Manageable, Adaptable, Responsive and Timely” to educators’ pedagogical strategies and learners’ educational and social needs’. -Articles are invited that explore innovative use of educational technologies that advance interactive technology in general and its applications in education in particular. The journal aims to bridge gaps in the field by promoting design research, action research, and continuous evaluation as an integral part of the development cycle of usable solutions/systems.
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信