Building Hyper-Awareness: How to Amplify Weak External Signals for Improved Strategic Agility

IF 6.3 2区 管理学 Q1 BUSINESS
R. Shankar, Denis Bettenmann, F. Giones
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引用次数: 1

Abstract

Early detection of weak external signals is increasingly critical for strategic agility. While many organizations scan for weak signals, most dismiss them as anomalies, principally due to poor amplification strategies. Several challenges hinder the necessary amplification and sensemaking of weak signals for organizational awareness. This article analyzes 139 proof-of-concept projects with startups and 15 interviews with executives involved in the projects at a leading German mobility corporation, and it reveals four actions to amplify weak external signals, thereby enhancing organizational hyper-awareness. It illustrates the actions with examples and presents the implications for both weak signals and strategic agility management.
建立高度意识:如何放大微弱的外部信号以提高战略敏捷性
及早发现外部微弱信号对战略敏捷性越来越重要。虽然许多组织都在寻找微弱的信号,但大多数组织都将其视为异常现象而不予理会,这主要是由于糟糕的放大策略。一些挑战阻碍了对微弱信号进行必要的放大和理解,以提高组织意识。本文分析了139个初创公司的概念验证项目,并对一家领先的德国移动出行公司参与项目的高管进行了15次采访,揭示了放大弱外部信号的四种行动,从而增强了组织的超意识。它用实例说明了这些行动,并给出了弱信号和战略敏捷性管理的含义。
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来源期刊
CiteScore
18.40
自引率
3.00%
发文量
23
期刊介绍: California Management Review (CMR) serves as a vital link between academia and management practice, offering leading-edge research with practical applications. Edited at UC Berkeley’s Haas School of Business, CMR covers a wide range of management topics, including innovation, strategy, sustainable practices, and human resources. CMR ranks among the top management journals globally, distributing articles through outlets like Harvard Business School Publishing and SAGE Publishing. Focused on bridging academia and practice, CMR ensures that all articles are based on rigorous academic research while providing actionable insights for managers. In addition to regular issues, CMR publishes special issues and sections on relevant topics, often guest-edited by leading faculty. Recent special issues have covered dynamic capabilities, city innovation, big data, and intellectual property management.
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