W. Ocasio, Basak Yakis-Douglas, D. Boynton, T. Laamanen, Claus Rerup, E. Vaara, R. Whittington
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引用次数: 2
Abstract
In this Dialog, seven scholars consider the theoretical implications and research opportunities a changing environment presents for the Attention-Based View (ABV). With its roots in the 1950s Carnegie School, ABV is expanding and evolving in ways that accommodate the changes in the corporate context characterized by distributed, porous structures of organizational networks such as ecosystems and platforms. The authors emphasize a shift toward a more dynamic orientation of this research, one that addresses the challenges of sustaining coherent attention and sensemaking, a shift from quantity to quality of attention, and how corporate communications ranging from formalized strategy presentations to less formal social media communications can spin attention in ways that lead to intended as well as unintended outcomes. Emerging organizational trends open up radically different perspectives on attention: today's superstar firms draw new kinds of attention and many new business models are based upon the attraction and selling of customer attention.
期刊介绍:
The Journal of Management Inquiry, sponsored by the Western Academy of Management, is a refereed journal for scholars and professionals in management, organizational behavior, strategy, and human resources. Its intent is to explore ideas and build knowledge in management theory and practice, with a focus on creative, nontraditional research as well as key controversies in the field. The journal seeks to maintain a constructive balance between innovation and quality, and at the same time widely define the forms that relevant contributions to the field can take. JMI features six sections: Meet the Person, Provocations, Reflections on Experience, Nontraditional Research, Essays, and Dialog.