Comparison-specific preferences: The attentional dilution effect for delay and risk

IF 1.8 3区 心理学 Q3 PSYCHOLOGY, APPLIED
Daniel Read, Rebecca McDonald, Robin Cubitt
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引用次数: 0

Abstract

In cross-modal decisions, the options differ on many attributes, and in uni-modal decisions, they differ on few. We supply new theory and data to understand how discounting for both delay and risk differs between cross-modal and uni-modal decisions. We propose the attentional dilution effect in decision making in which (a) allocation of limited attention to an attribute determines that attribute's decision weight and (b) the attention an attribute receives is increasing in the difference between options on that attribute and decreasing in the number of other attributes that differ between options. We introduce the random order delayed compensation method and conduct two experiments focusing on delayed and risky receipt of consumer goods. Consistent with the attentional dilution effect, we find that in this domain, patience and risk tolerance are generally higher in cross-modal than uni-modal decisions. We suggest that, since many real-world choices are cross-modal, people may be more patient and risk-tolerant in their everyday life than is suggested by standard lab experiments.

Abstract Image

比较特定偏好:延迟和风险的注意稀释效应
在跨模态决策中,选项在许多属性上不同,而在单模态决策中则在少数属性上不同。我们提供了新的理论和数据,以了解跨模态决策和单模态决策之间延迟和风险的贴现有何不同。我们提出了决策中的注意力稀释效应,其中(a)对一个属性的有限注意力分配决定了该属性的决策权重,(b)一个属性受到的注意力在该属性的选项之间的差异中增加,而在选项之间不同的其他属性的数量中减少。我们引入了随机订单延迟补偿方法,并针对消费品的延迟和风险接收进行了两个实验。与注意力稀释效应一致,我们发现在这一领域,跨模态决策的耐心和风险承受能力通常高于单模态决策。我们认为,由于许多现实世界的选择是跨模式的,人们在日常生活中可能比标准实验室实验更具耐心和风险承受能力。
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来源期刊
CiteScore
4.40
自引率
5.00%
发文量
40
期刊介绍: The Journal of Behavioral Decision Making is a multidisciplinary journal with a broad base of content and style. It publishes original empirical reports, critical review papers, theoretical analyses and methodological contributions. The Journal also features book, software and decision aiding technique reviews, abstracts of important articles published elsewhere and teaching suggestions. The objective of the Journal is to present and stimulate behavioral research on decision making and to provide a forum for the evaluation of complementary, contrasting and conflicting perspectives. These perspectives include psychology, management science, sociology, political science and economics. Studies of behavioral decision making in naturalistic and applied settings are encouraged.
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