Newari Community’s Attitude to Promote Cultural Tourism Development: Evidence from Kathmandu Valley, Nepal

IF 3.1 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM
Sami Maharjan, Niranjan Devkota, U. Poudel, M. Klímová
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引用次数: 5

Abstract

Cultural tourism is critical to the growth of destinations all over the world. Cultural activities and events, as well as existing local historical and cultural assets or cultural capital, shopping, and event attractions, are all believed to play a key role in the nations' cultural and economic development. In the Nepalese context, cultural tourism is widely discussed for the potential development of local and indegenous communities. Thus, the research aims to identify Newari Community’s attitude toward promoting cultural tourism development in Kathmandu Valley. Newari community people from Kathmandu valley were taken as a population, a total of 280 individuals were taken as a sample, and data were collected using a structured questionnaire. The attitude level of Newari people was measured using the attitude index. The Ordered Logistic Model was used to test the factors determining the Newari community's attitude towards promoting cultural tourism development. The result revealed that the Newari community is highly aware of cultural tourism development. Further, regression result shows that monthly income, employment opportunities, a wide variety of cultural activities, developed partnership, pride of local residents, sufficient information, cost of living, a problem with parking or traffic, and household employed in art and cultural activities statistically influence attitude level of Newari community to promote cultural tourism development. Hence, the Newari community should focus on promoting cultural tourism development through conservation, protection, and development of cultural management.  
Newari社区促进文化旅游发展的态度:来自尼泊尔加德满都谷地的证据
文化旅游对世界各地旅游目的地的发展至关重要。文化活动和事件,以及现有的当地历史文化资产或文化资本、购物和活动景点,都被认为在国家的文化和经济发展中发挥着关键作用。在尼泊尔,文化旅游被广泛讨论,以促进当地和本土社区的潜在发展。因此,本研究旨在确定Newari社区对促进加德满都谷地文化旅游发展的态度。以加德满都山谷的Newari社区居民为样本,共抽取280人作为样本,并使用结构化问卷收集数据。使用态度指数测量了纽瓦里人的态度水平。采用有序物流模型检验了决定纽瓦里社区对促进文化旅游发展态度的因素。结果表明,纽瓦里社区高度重视文化旅游业的发展。此外,回归结果显示,月收入、就业机会、丰富多样的文化活动、发达的伙伴关系、当地居民的自豪感、充足的信息、生活成本、停车或交通问题以及从事艺术和文化活动的家庭在统计上影响了Newari社区促进文化旅游发展的态度水平。因此,Newari社区应通过文化管理的保护、保护和发展,重点促进文化旅游业的发展。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
Journal of Tourism and Services
Journal of Tourism and Services HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
7.80
自引率
16.70%
发文量
14
期刊介绍: Journal of Tourism and Services, established in September 2010, is the international reviewed scientific research journal published by the Center for International Scientific Research of VŠO and VŠPP in cooperation with the following partners. The journal publishes high-quality scientific papers and essays with a focus on tourism and service industry development. Together with the scientific part and in order to promote the exchange of current and innovative ideas and stimulating debate, the Journal also includes Reviews of Existing Work or Short Essays, Research Notes, and Research and Industry sections to address important topics and advance theoretical knowledge or thinking about key areas of tourism and services and to allow researchers to present initial findings and reflections or problems concerning fieldwork and research in general.
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