Do cultural and creative entrepreneurs make affectively driven decisions? Not when they evaluate their opportunities

IF 3.7 3区管理学 Q2 MANAGEMENT

Creativity and Innovation Management Pub Date : 2023-01-06 DOI:10.1111/caim.12537

Celia Díaz-Portugal, Juan Bautista Delgado-García, Virginia Blanco-Mazagatos

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Abstract

Our research studies the influence of positive affect on entrepreneurs' evaluations of opportunities (i.e. novelty assessments and entrepreneurial selection) as well as how this influence may be different for entrepreneurs belonging to cultural and creative industries. Drawing on arguments on the role of affect in cognition and considering the particular situational and individual-level factors of entrepreneurship in cultural and creative industries, we hypothesize that positive affect influences entrepreneurs' opportunity evaluation. We also hypothesize that this effect of positive affect is barely present for cultural and creative entrepreneurs. We test our hypotheses in a sample of nascent entrepreneurs who took part in entrepreneurship training programmes in six incubators in Spain, who we asked to evaluate their own opportunity. Our results show that positive affect positively impacts the perceived novelty and entrepreneurial selection of non-creative entrepreneurs though this impact is limited for cultural and creative entrepreneurs.

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文化和创意企业家是否会做出情感驱动的决策？而不是当他们评估自己的机会时

我们的研究研究了积极影响对企业家对机会的评估(即新颖性评估和创业选择)的影响，以及这种影响对属于文化创意产业的企业家有何不同。借鉴关于情感在认知中的作用的论证，并考虑到文化创意产业中创业的特定情境和个人层面因素，我们假设积极的情感影响企业家的机会评估。我们还假设，这种积极影响几乎不存在于文化和创意企业家身上。我们以参加西班牙6家孵化器的创业培训项目的新生企业家为样本，对我们的假设进行了检验，我们要求他们评估自己的机会。研究结果表明，积极情绪对非创意型企业家的新颖性感知和创业选择有正向影响，但对文化创意型企业家的影响有限。

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来源期刊

Creativity and Innovation Management MANAGEMENT-

CiteScore

7.70

自引率

11.40%

发文量

期刊介绍： Creativity and Innovation Management bridges the gap between the theory and practice of organizing imagination and innovation. The journal''s central consideration is how to challenge and facilitate creative potential, and how then to embed this into results-oriented innovative business development. The creativity of individuals, coupled with structured and well-managed innovation projects, creates a sound base from which organizations may operate effectively within their inter-organizational and societal environment. Today, successful operations must go hand in hand with the ability to anticipate future opportunities. Therefore, a cultural focus and inspiring leadership are as crucial to an organization''s success as efficient structural arrangements and support facilities. This is reflected in the journal''s contents: -Leadership for creativity and innovation; the behavioural side of innovation management. -Organizational structures and processes to support creativity and innovation; interconnecting creative and innovative processes. -Creativity, motivation, work environment/creative climate and organizational behaviour, creative and innovative entrepreneurship. -Deliberate development of creative and innovative skills including the use of a variety of tools such as TRIZ or CPS. -Creative professions and personalities; creative products; the relationship between creativity and humour; arts and amp; humanities side of creativity.