Social Media and Brand Loyalty: A Research Based on Luxury Consumers

IF 0.4 N/A HUMANITIES, MULTIDISCIPLINARY

Luxury-History Culture Consumption Pub Date : 2018-09-02 DOI:10.1080/20511817.2018.1741166

Sevilay Ulas, Z. A. Vural

引用次数: 0

Abstract

It can be claimed that the concept of brand loyalty has a deeply rooted history similar to that of civilizations. How changes that are experienced in every area in the world reflect on the brand lo...

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社交媒体与品牌忠诚度:基于奢侈品消费者的研究

可以说，品牌忠诚的概念有着与文明相似的根深蒂固的历史。世界上每个领域所经历的变化是如何反映品牌的。。。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Luxury-History Culture Consumption HUMANITIES, MULTIDISCIPLINARY-

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50.00%

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