{"title":"Analytical Abundance: Why Ai Makes Strategy Harder","authors":"Marc G. Baaij","doi":"10.1177/00081256261470443","DOIUrl":null,"url":null,"abstract":"Artificial intelligence is expected to make strategy easier. Yet many leadership teams are finding the opposite. As analytical capability becomes more powerful and widely available, analysis can support multiple credible futures simultaneously—a condition we call analytical abundance. The result is a paradox: more analysis can make strategy harder. We argue that analytical abundance shifts the primary constraint in strategy from generating insight to creating choice and sustaining commitment. To address this challenge, we introduce a three-cycle architecture that separates strategic intelligence, strategic choice, and strategic change. Competitive advantage depends not only on insight, but also on closure and commitment.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"23 1","pages":""},"PeriodicalIF":6.1000,"publicationDate":"2026-07-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"California Management Review","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1177/00081256261470443","RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 0
Abstract
Artificial intelligence is expected to make strategy easier. Yet many leadership teams are finding the opposite. As analytical capability becomes more powerful and widely available, analysis can support multiple credible futures simultaneously—a condition we call analytical abundance. The result is a paradox: more analysis can make strategy harder. We argue that analytical abundance shifts the primary constraint in strategy from generating insight to creating choice and sustaining commitment. To address this challenge, we introduce a three-cycle architecture that separates strategic intelligence, strategic choice, and strategic change. Competitive advantage depends not only on insight, but also on closure and commitment.
期刊介绍:
California Management Review (CMR) serves as a vital link between academia and management practice, offering leading-edge research with practical applications. Edited at UC Berkeley’s Haas School of Business, CMR covers a wide range of management topics, including innovation, strategy, sustainable practices, and human resources. CMR ranks among the top management journals globally, distributing articles through outlets like Harvard Business School Publishing and SAGE Publishing. Focused on bridging academia and practice, CMR ensures that all articles are based on rigorous academic research while providing actionable insights for managers. In addition to regular issues, CMR publishes special issues and sections on relevant topics, often guest-edited by leading faculty. Recent special issues have covered dynamic capabilities, city innovation, big data, and intellectual property management.