Infodemiology Analysis of Toothache-Related Posts on Instagram.

IF 2 Q2 DENTISTRY, ORAL SURGERY & MEDICINE

JDR Clinical & Translational Research Pub Date : 2026-05-27 DOI:10.1177/23800844261444287

J R Leite, D W Almeida, M Lotto, T S Menezes, A M Jucá, T Cruvinel

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引用次数: 0

Abstract

Objective: This study aimed to analyze the interaction performance of English-language posts related to toothache information on Instagram regarding qualitative categories.

Methods: A sample of 500 posts with the highest total interaction was evaluated by 2 independent investigators according to their facticity, author's profile, content, motivation, sentiment, and time of publication. Data were analyzed descriptively, using the Mann-Whitney U test and generalized structural equation modeling.

Results: Posts from business/health-related profiles with financial motivation and negative/neutral sentiment showed higher total interaction, while more recent posts involving misinformation or satire and containing commercial content had better overperforming scores. Also, posts with financial motivation were more related to misinformation/satire (56.3%), positive sentiment (74.5%), and higher total interaction (50.9%). Positive sentiment was negatively associated with business/health profiles (odds ratio [OR] = 0.57) and positively associated with financial motivation (OR = 4.43). Misinformation was positively associated with positive sentiment (OR = 3.15), business/health profiles (OR = 2.41), and financial motivation (OR = 7.86). Commercial content was positively associated with business/health profiles (OR = 2.22). Higher total interaction was positively associated with business/health profiles (OR = 2.20), misinformation (OR = 1.56), and financial motivation (OR = 4.45). It also showed a negative association between total interaction and positive sentiment (OR = 0.31). Finally, the overperforming score was positively associated with business/health profiles (OR = 1.92).

Conclusion: This study revealed that Instagram posts about toothache often contain misinformation, which tends to be positively associated with positive sentiment, business profiles, and financial intentions and elicits higher user engagement, together with business/health profiles, negative/neutral sentiments, and financial motivation.Knowledge Transfer Statement:The results of this study can be used by dentists and promoters of oral health policies in the context of formulating public policies in digital health with the aim of combating information pollution in oral health.

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Instagram上牙痛相关帖子的信息流行病学分析

目的：本研究旨在分析Instagram上与牙痛信息相关的英语帖子在定性分类上的互动表现。方法：由2名独立调查人员选取总互动最高的500篇帖子，根据其真实性、作者简介、内容、动机、情绪、发布时间等进行评估。使用Mann-Whitney U检验和广义结构方程模型对数据进行描述性分析。结果：带有财务动机和消极/中立情绪的商业/健康相关的帖子显示出更高的总体互动，而最近涉及错误信息或讽刺以及包含商业内容的帖子表现得更好。此外，带有经济动机的帖子更多地与错误信息/讽刺（56.3%）、积极情绪（74.5%）和更高的总互动（50.9%）相关。积极情绪与商业/健康状况呈负相关（比值比[OR] = 0.57），与财务动机呈正相关（OR = 4.43）。错误信息与积极情绪（OR = 3.15）、商业/健康状况（OR = 2.41）和财务动机（OR = 7.86）呈正相关。商业内容与业务/健康概况呈正相关（OR = 2.22）。较高的总互动与业务/健康概况（OR = 2.20）、错误信息（OR = 1.56）和财务动机（OR = 4.45）呈正相关。总体互动与积极情绪之间也存在负相关（OR = 0.31）。最后，表现优异的得分与业务/健康概况呈正相关（OR = 1.92）。结论：这项研究表明，Instagram上关于牙痛的帖子经常包含错误信息，这些错误信息往往与积极情绪、商业概况和财务意图呈正相关，并引发更高的用户参与度，以及商业/健康概况、消极/中性情绪和财务动机。知识转移声明：本研究的结果可供牙医和口腔健康政策的推议者在制定数字健康公共政策的背景下使用，目的是打击口腔健康方面的信息污染。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

JDR Clinical & Translational Research DENTISTRY, ORAL SURGERY & MEDICINE-

CiteScore

6.20

自引率

6.70%

发文量

期刊介绍： JDR Clinical & Translational Research seeks to publish the highest quality research articles on clinical and translational research including all of the dental specialties and implantology. Examples include behavioral sciences, cariology, oral & pharyngeal cancer, disease diagnostics, evidence based health care delivery, human genetics, health services research, periodontal diseases, oral medicine, radiology, and pathology. The JDR Clinical & Translational Research expands on its research content by including high-impact health care and global oral health policy statements and systematic reviews of clinical concepts affecting clinical practice. Unique to the JDR Clinical & Translational Research are advances in clinical and translational medicine articles created to focus on research with an immediate potential to affect clinical therapy outcomes.