{"title":"Perceptions of linguistic strategies in Chinese diplomatic discourse: A quantitative study of their impact on international communication","authors":"Yang Yuan","doi":"10.1016/j.langcom.2026.01.004","DOIUrl":null,"url":null,"abstract":"<div><div>This study examines how people perceive language tactics in Chinese diplomatic discourse and their impact on China's global image. A quantitative survey collected responses from 368 participants with expertise in international relations; media, political policy, and linguistics were collected and assessed on five tactics: cooperative language, historical references, strategic ambiguity, inclusive pronouns, and multilateralism. The data were analyzed using descriptive, correlation, and multivariate linear regression. The results show that all tactics affect Chinese diplomatic image, with collaborative language and diversity being particularly strong predictors. A small Ministry of Foreign Affairs (MFA) press-conference transcript text analysis is also performed to clarify the opinions. Importantly, public perceptions are the main source.</div></div>","PeriodicalId":47575,"journal":{"name":"Language & Communication","volume":"107 ","pages":"Pages 188-204"},"PeriodicalIF":1.4000,"publicationDate":"2026-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Language & Communication","FirstCategoryId":"98","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0271530926000108","RegionNum":2,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"2026/2/26 0:00:00","PubModel":"Epub","JCR":"Q2","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 0
Abstract
This study examines how people perceive language tactics in Chinese diplomatic discourse and their impact on China's global image. A quantitative survey collected responses from 368 participants with expertise in international relations; media, political policy, and linguistics were collected and assessed on five tactics: cooperative language, historical references, strategic ambiguity, inclusive pronouns, and multilateralism. The data were analyzed using descriptive, correlation, and multivariate linear regression. The results show that all tactics affect Chinese diplomatic image, with collaborative language and diversity being particularly strong predictors. A small Ministry of Foreign Affairs (MFA) press-conference transcript text analysis is also performed to clarify the opinions. Importantly, public perceptions are the main source.
期刊介绍:
This journal is unique in that it provides a forum devoted to the interdisciplinary study of language and communication. The investigation of language and its communicational functions is treated as a concern shared in common by those working in applied linguistics, child development, cultural studies, discourse analysis, intellectual history, legal studies, language evolution, linguistic anthropology, linguistics, philosophy, the politics of language, pragmatics, psychology, rhetoric, semiotics, and sociolinguistics. The journal invites contributions which explore the implications of current research for establishing common theoretical frameworks within which findings from different areas of study may be accommodated and interrelated. By focusing attention on the many ways in which language is integrated with other forms of communicational activity and interactional behaviour, it is intended to encourage approaches to the study of language and communication which are not restricted by existing disciplinary boundaries.