{"title":"Approaching environmentalism for high ESG ratings: Evidence from dynamic multi-signal interpretation","authors":"Jieyu Wang , Taiwen Feng","doi":"10.1016/j.lrp.2026.102608","DOIUrl":null,"url":null,"abstract":"<div><div>Research on environmentalism signalling overlooks the complexity within a single strategy dimension and is particularly silent on delineating the dynamics of multi-signal interpretation. This article bridges these gaps by conceptualizing ESG ratings as the result of comprehensive interpretation of firms’ multifold environmental signals and providing a dynamic picture of how multi-signalling unfolds. We adopt a time-series configurational approach to reveal different equifinal signal configurations associated with high ESG ratings across 9 observed consecutive years. Our findings indicate that configurations driving high ESG ratings across periods are not identical, which may involve the co-evolution of institutional logics embedded in signalling environment and strategic choices for environmental signals. We then develop a multi-case analysis to disentangle the underlying logics of multi-signal interpretation. This study adds to the research on the multifaceted nature and dynamics of signal perception by discussing the role of adaptative and exaptative signals and highlighting that the perception is subject to signalling environment.</div></div>","PeriodicalId":18141,"journal":{"name":"Long Range Planning","volume":"59 1","pages":"Article 102608"},"PeriodicalIF":5.6000,"publicationDate":"2026-02-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Long Range Planning","FirstCategoryId":"91","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0024630126000051","RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"2026/1/14 0:00:00","PubModel":"Epub","JCR":"Q1","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 0
Abstract
Research on environmentalism signalling overlooks the complexity within a single strategy dimension and is particularly silent on delineating the dynamics of multi-signal interpretation. This article bridges these gaps by conceptualizing ESG ratings as the result of comprehensive interpretation of firms’ multifold environmental signals and providing a dynamic picture of how multi-signalling unfolds. We adopt a time-series configurational approach to reveal different equifinal signal configurations associated with high ESG ratings across 9 observed consecutive years. Our findings indicate that configurations driving high ESG ratings across periods are not identical, which may involve the co-evolution of institutional logics embedded in signalling environment and strategic choices for environmental signals. We then develop a multi-case analysis to disentangle the underlying logics of multi-signal interpretation. This study adds to the research on the multifaceted nature and dynamics of signal perception by discussing the role of adaptative and exaptative signals and highlighting that the perception is subject to signalling environment.
期刊介绍:
Long Range Planning (LRP) is an internationally renowned journal specializing in the field of strategic management. Since its establishment in 1968, the journal has consistently published original research, garnering a strong reputation among academics. LRP actively encourages the submission of articles that involve empirical research and theoretical perspectives, including studies that provide critical assessments and analysis of the current state of knowledge in crucial strategic areas. The primary user base of LRP primarily comprises individuals from academic backgrounds, with the journal playing a dual role within this community. Firstly, it serves as a platform for the dissemination of research findings among academic researchers. Secondly, it serves as a channel for the transmission of ideas that can be effectively utilized in educational settings. The articles published in LRP cater to a diverse audience, including practicing managers and students in professional programs. While some articles may focus on practical applications, others may primarily target academic researchers. LRP adopts an inclusive approach to empirical research, accepting studies that draw on various methodologies such as primary survey data, archival data, case studies, and recognized approaches to data collection.