{"title":"Effect of tourism architecture shape and self-construal","authors":"Huarui Cao , Lin Mu , Xuejiao Mao , Tang Yao","doi":"10.1016/j.annals.2025.104075","DOIUrl":null,"url":null,"abstract":"<div><div>The issue of whether tourists with varying characteristics exhibit distinct preferences for diverse geometric shapes of architecture remains underexplored in tourism literature. To address this gap, we drew on aesthetic distance theory and conducted eye-tracking and scenario-based experiments to examine an effect of tourism architecture shape in alignment with tourist self-construal. Our findings indicated that independent self-construal tourists favor circular-shaped architecture, while interdependent self-construal tourists prefer angular-shaped architecture. Additionally, the results confirmed the mediating role of novelty and highlighted architectural authenticity as a moderator in this effect. These insights enhance our understanding of aesthetic preferences for tourism architecture among tourists with different self-construals and provide practical recommendations for tourism industry to tailor specific architectural shapes to increase tourists' travel intentions.</div></div>","PeriodicalId":48452,"journal":{"name":"Annals of Tourism Research","volume":"116 ","pages":"Article 104075"},"PeriodicalIF":7.8000,"publicationDate":"2026-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Annals of Tourism Research","FirstCategoryId":"91","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0160738325001811","RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"2025/12/1 0:00:00","PubModel":"Epub","JCR":"Q1","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 0
Abstract
The issue of whether tourists with varying characteristics exhibit distinct preferences for diverse geometric shapes of architecture remains underexplored in tourism literature. To address this gap, we drew on aesthetic distance theory and conducted eye-tracking and scenario-based experiments to examine an effect of tourism architecture shape in alignment with tourist self-construal. Our findings indicated that independent self-construal tourists favor circular-shaped architecture, while interdependent self-construal tourists prefer angular-shaped architecture. Additionally, the results confirmed the mediating role of novelty and highlighted architectural authenticity as a moderator in this effect. These insights enhance our understanding of aesthetic preferences for tourism architecture among tourists with different self-construals and provide practical recommendations for tourism industry to tailor specific architectural shapes to increase tourists' travel intentions.
期刊介绍:
The Annals of Tourism Research is a scholarly journal that focuses on academic perspectives related to tourism. The journal defines tourism as a global economic activity that involves travel behavior, management and marketing activities of service industries catering to consumer demand, the effects of tourism on communities, and policy and governance at local, national, and international levels. While the journal aims to strike a balance between theory and application, its primary focus is on developing theoretical constructs that bridge the gap between business and the social and behavioral sciences. The disciplinary areas covered in the journal include, but are not limited to, service industries management, marketing science, consumer marketing, decision-making and behavior, business ethics, economics and forecasting, environment, geography and development, education and knowledge development, political science and administration, consumer-focused psychology, and anthropology and sociology.