Vaping misperceptions must be challenged

Abstract

Mahase reports on the increasing number of people in England who smoke both cigarettes and e-cigarettes (vapes).1 Despite substantial evidence that vaping exposes users to much lower levels of toxicants than smoking,2 most adults in Britain who smoke think that vaping is equally or more harmful.34 This widespread misperception is not just an issue of misinformation—it has important implications for public health. Evidence indicates that it can prevent people from switching completely from smoking to …