{"title":"“Intonation and emotional framing in political rallies:A multimodal approach to populist political speech”","authors":"Pablo Agustin Artero Abellan","doi":"10.1016/j.langcom.2025.08.003","DOIUrl":null,"url":null,"abstract":"<div><div>This article examines how intonation functions as a mechanism of emotional framing in political speech. Drawing on a multimodal analysis of campaign rally fragments from Donald Trump and Barack Obama during the 2016 U.S. election, the study investigates how prosodic features—pitch contour, tempo, pausing, intensity, and voice quality—shape affective alignment and ideological positioning. Using acoustic analysis (via Praat) and discourse-pragmatic interpretation, the article identifies distinct prosodic strategies that frame reassurance, attack, and collective emotion. Trump's delivery is characterized by steep pitch falls, high intensity, and compressed tempo, projecting certainty and control. Obama, by contrast, employs rising–falling contours, tonal modulation, and slowed tempo to model emotional co-presence and reflective unity. These patterns reveal contrasting affective logics of leadership: one performative and populist, the other dialogic and compositional. The article contributes to prosodic pragmatics, political communication, and affect theory by demonstrating how intonation operates not merely as an expressive overlay but as a core semiotic system for constructing political meaning in real time.</div></div>","PeriodicalId":47575,"journal":{"name":"Language & Communication","volume":"105 ","pages":"Pages 10-21"},"PeriodicalIF":1.4000,"publicationDate":"2025-09-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Language & Communication","FirstCategoryId":"98","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0271530925000746","RegionNum":2,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 0
Abstract
This article examines how intonation functions as a mechanism of emotional framing in political speech. Drawing on a multimodal analysis of campaign rally fragments from Donald Trump and Barack Obama during the 2016 U.S. election, the study investigates how prosodic features—pitch contour, tempo, pausing, intensity, and voice quality—shape affective alignment and ideological positioning. Using acoustic analysis (via Praat) and discourse-pragmatic interpretation, the article identifies distinct prosodic strategies that frame reassurance, attack, and collective emotion. Trump's delivery is characterized by steep pitch falls, high intensity, and compressed tempo, projecting certainty and control. Obama, by contrast, employs rising–falling contours, tonal modulation, and slowed tempo to model emotional co-presence and reflective unity. These patterns reveal contrasting affective logics of leadership: one performative and populist, the other dialogic and compositional. The article contributes to prosodic pragmatics, political communication, and affect theory by demonstrating how intonation operates not merely as an expressive overlay but as a core semiotic system for constructing political meaning in real time.
期刊介绍:
This journal is unique in that it provides a forum devoted to the interdisciplinary study of language and communication. The investigation of language and its communicational functions is treated as a concern shared in common by those working in applied linguistics, child development, cultural studies, discourse analysis, intellectual history, legal studies, language evolution, linguistic anthropology, linguistics, philosophy, the politics of language, pragmatics, psychology, rhetoric, semiotics, and sociolinguistics. The journal invites contributions which explore the implications of current research for establishing common theoretical frameworks within which findings from different areas of study may be accommodated and interrelated. By focusing attention on the many ways in which language is integrated with other forms of communicational activity and interactional behaviour, it is intended to encourage approaches to the study of language and communication which are not restricted by existing disciplinary boundaries.