The UEFA EURO 2024 Get Trained Save Lives campaign – Promoting public health during mega sport events

IF 4.6 1区医学 Q1 CRITICAL CARE MEDICINE

Resuscitation Pub Date : 2025-08-07 DOI:10.1016/j.resuscitation.2025.110759

Lorenzo Gamberini , Federico Semeraro , Sander Van Goor , Zoran Bahtijarevic , Peter Klomp , Evert Verhagen , Robert Greif , Jan Van Dooren , Koenraad G. Monsieurs , Carsten Lott

{"title":"The UEFA EURO 2024 Get Trained Save Lives campaign – Promoting public health during mega sport events","authors":"Lorenzo Gamberini , Federico Semeraro , Sander Van Goor , Zoran Bahtijarevic , Peter Klomp , Evert Verhagen , Robert Greif , Jan Van Dooren , Koenraad G. Monsieurs , Carsten Lott","doi":"10.1016/j.resuscitation.2025.110759","DOIUrl":null,"url":null,"abstract":"<div><h3>Aim</h3><div>This report describes the organisation, implementation, and outcomes of the ‘Get Trained Save Lives’ (GTSL) campaign, held from 15 May to 31 July 2024, with peak activity during Union of European Football Associations (UEFA) EURO 2024 (14 June–14 July). Jointly led by the European Resuscitation Council (ERC) and UEFA, the campaign aimed to raise awareness of sudden cardiac arrest (SCA) and promote cardiopulmonary resuscitation (CPR) skills among football fans during this Mega Sport Event (MSE).</div></div><div><h3>Methods</h3><div>The campaign was built on four key elements: (1) self-directed online training; (2) gamified 45-min CPR sessions for football professionals; (3) media campaigns featuring prominent footballers; and (4) live, gamified CPR training booths in Fan Zones across ten German host cities, offering hands-on practice with real-time feedback. Performance metrics were collected during these activities.</div></div><div><h3>Results</h3><div>By December 2024, GTSL had engaged 183,887 individuals: 77,387 completed the full online course; 9100 from elite football teams joined in-person training; over 40,000 engaged in Fan Zone CPR experiences; and 57,400 participated via brief interactions, satellite events, or social media. Online content reached 5 million users, with 4.7 million engagements. Gamified CPR sessions recorded a median performance score of 88/100, comparable to instructor-led outcomes.</div></div><div><h3>Conclusion</h3><div>GTSL effectively merged CPR training with edutainment and gamification, empowering football professionals and fans with lifesaving skills. Though confidence levels were not directly assessed, performance scores and participation levels showed learned CPR competences. Future MSEs can replicate this model to expand CPR awareness and improve bystander response.</div></div>","PeriodicalId":21052,"journal":{"name":"Resuscitation","volume":"215 ","pages":"Article 110759"},"PeriodicalIF":4.6000,"publicationDate":"2025-08-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Resuscitation","FirstCategoryId":"3","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0300957225002710","RegionNum":1,"RegionCategory":"医学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"CRITICAL CARE MEDICINE","Score":null,"Total":0}

引用次数: 0

Abstract

Aim

This report describes the organisation, implementation, and outcomes of the ‘Get Trained Save Lives’ (GTSL) campaign, held from 15 May to 31 July 2024, with peak activity during Union of European Football Associations (UEFA) EURO 2024 (14 June–14 July). Jointly led by the European Resuscitation Council (ERC) and UEFA, the campaign aimed to raise awareness of sudden cardiac arrest (SCA) and promote cardiopulmonary resuscitation (CPR) skills among football fans during this Mega Sport Event (MSE).

Methods

The campaign was built on four key elements: (1) self-directed online training; (2) gamified 45-min CPR sessions for football professionals; (3) media campaigns featuring prominent footballers; and (4) live, gamified CPR training booths in Fan Zones across ten German host cities, offering hands-on practice with real-time feedback. Performance metrics were collected during these activities.

Results

By December 2024, GTSL had engaged 183,887 individuals: 77,387 completed the full online course; 9100 from elite football teams joined in-person training; over 40,000 engaged in Fan Zone CPR experiences; and 57,400 participated via brief interactions, satellite events, or social media. Online content reached 5 million users, with 4.7 million engagements. Gamified CPR sessions recorded a median performance score of 88/100, comparable to instructor-led outcomes.

Conclusion

GTSL effectively merged CPR training with edutainment and gamification, empowering football professionals and fans with lifesaving skills. Though confidence levels were not directly assessed, performance scores and participation levels showed learned CPR competences. Future MSEs can replicate this model to expand CPR awareness and improve bystander response.

查看原文本刊更多论文

欧足联2024年欧洲杯训练拯救生命运动——在大型体育赛事期间促进公众健康。

目的：本报告描述了2024年5月15日至7月31日举行的“获得培训拯救生命”（GTSL）活动的组织、实施和成果，活动高峰是在欧洲足球协会联盟（UEFA） 2024年欧洲杯（6月14日至7月14日）期间。该活动由欧洲复苏委员会（ERC）和欧足联联合领导，旨在提高球迷对心脏骤停（SCA）的认识，并在这场大型体育赛事（MSE）期间推广心肺复苏（CPR）技能。方法：该活动建立在四个关键要素上：(1)自主在线培训；(2)为足球专业人士提供45分钟的游戏化心肺复苏术；(3)以著名足球运动员为主角的媒体宣传；(4)在德国10个主办城市的粉丝区设置现场游戏化CPR培训摊位，提供实时反馈的动手练习。在这些活动期间收集性能指标。结果：截至2024年12月，GTSL共吸引了183,887人，其中77,387人完成了完整的在线课程；9100名精英足球队参加了现场训练；4万余人次参与粉丝区CPR体验；57400人通过简短的互动、卫星活动或社交媒体参与其中。在线内容达到500万用户，470万用户参与。游戏化心肺复苏术的平均表现得分为88/100，与教师指导的结果相当。结论：GTSL有效地将心肺复苏培训与寓教于乐和游戏化相结合，为足球专业人士和球迷提供了救生技能。虽然信心水平没有直接评估，但表现分数和参与水平显示了习得的心肺复苏能力。未来的中小企业可以复制这一模式，以扩大心肺复苏意识和改善旁观者的反应。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

求助全文

约1分钟内获得全文求助全文

来源期刊

Resuscitation 医学-急救医学

CiteScore

12.00

自引率

18.50%

发文量

556

审稿时长

21 days

期刊介绍： Resuscitation is a monthly international and interdisciplinary medical journal. The papers published deal with the aetiology, pathophysiology and prevention of cardiac arrest, resuscitation training, clinical resuscitation, and experimental resuscitation research, although papers relating to animal studies will be published only if they are of exceptional interest and related directly to clinical cardiopulmonary resuscitation. Papers relating to trauma are published occasionally but the majority of these concern traumatic cardiac arrest.