{"title":"The digital twinning of Tuvalu: Deep ecology in the age of virtual reproduction","authors":"Leighton Evans","doi":"10.1177/14614448251338282","DOIUrl":null,"url":null,"abstract":"The threat of climate change to nation-states like Tuvalu has led to a novel attempt at digital preservation through virtual reproduction. Tuvalu’s Future Now Project aims to create a ‘digital nation’ in the metaverse. This article critically analyses this state-scale digital twinning from two theoretical lenses. First, drawing on deep ecology, it argues the virtual reproduction substitutes the intrinsic value of Tuvalu’s landscape and culture with instrumental value optimised for digital capitalism’s extractive logic. Second, building on concepts from Benjamin and Baudrillard, it contends that digital twinning subverts the cultural symbolic order through semiotic transformation, rendering the ‘digital nation’ a hyperreal imitation stripped of aura. Rather than preserving sovereignty over disappeared territory, the metaverse reproduction reimagines the state itself as a simulation. While responding to the severe threat of global warming, the project raises critical questions about the politics and value of virtual reproduction.","PeriodicalId":19149,"journal":{"name":"New Media & Society","volume":"148 1","pages":"4499-4514"},"PeriodicalIF":4.3000,"publicationDate":"2025-08-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"New Media & Society","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1177/14614448251338282","RegionNum":1,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 0
Abstract
The threat of climate change to nation-states like Tuvalu has led to a novel attempt at digital preservation through virtual reproduction. Tuvalu’s Future Now Project aims to create a ‘digital nation’ in the metaverse. This article critically analyses this state-scale digital twinning from two theoretical lenses. First, drawing on deep ecology, it argues the virtual reproduction substitutes the intrinsic value of Tuvalu’s landscape and culture with instrumental value optimised for digital capitalism’s extractive logic. Second, building on concepts from Benjamin and Baudrillard, it contends that digital twinning subverts the cultural symbolic order through semiotic transformation, rendering the ‘digital nation’ a hyperreal imitation stripped of aura. Rather than preserving sovereignty over disappeared territory, the metaverse reproduction reimagines the state itself as a simulation. While responding to the severe threat of global warming, the project raises critical questions about the politics and value of virtual reproduction.
期刊介绍:
New Media & Society engages in critical discussions of the key issues arising from the scale and speed of new media development, drawing on a wide range of disciplinary perspectives and on both theoretical and empirical research. The journal includes contributions on: -the individual and the social, the cultural and the political dimensions of new media -the global and local dimensions of the relationship between media and social change -contemporary as well as historical developments -the implications and impacts of, as well as the determinants and obstacles to, media change the relationship between theory, policy and practice.