Bridging the gap between personality and stereotypes: A conceptual and methodological integration

Abstract

This paper explores the conceptual and methodological overlaps between personality judgment and stereotype evaluation, traditionally treated as distinct domains. Drawing from models like the Big Five, HEXACO, and the Stereotype Content Model, we show that both fields rely on similar dimensional structures and evaluative processes. Despite a few differences in the measurement approaches—person-focused questionnaires versus group-level adjective ratings—both domains share core cognitive mechanisms and are subject to similar biases and accuracies. We argue for an integrative framework that views personality and stereotypes as complementary facets of (social) perception. Such integration not only enriches theoretical understanding of person perception but can also inform practical interventions, from personalized assessment to prejudice reduction.