More platforms, less attention to news? A multi-platform analysis of news exposure across TV, web, and YouTube in the United States

IF 4.5 1区 文学 Q1 COMMUNICATION
Tian Yang, Sandra González-Bailón
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引用次数: 0

Abstract

We gain exposure to news across a range of platforms and, within each platform, across a range of sources. How does a multi-platform media environment shape the news choices we make and the gaps that result from those choices? We address this question tracking news exposure across TV, the web, and YouTube for approximately 55,000 unique US panelists over a period of 39 months. We find important variations in the demographic profiles of those who choose to consume news within platforms and those who consume news across, casting light on the contingencies of news divides. We also show evidence of a systematic amplification effect: the slice of the population that chooses to consume news across platforms increases their overall levels of exposure, suggesting that a multi-platform media environment widens the gap between news consumers and those who decide to opt out.
更多的平台,更少的关注新闻?对美国电视、网络和YouTube上新闻曝光的多平台分析
我们通过一系列平台获得新闻,并且在每个平台中,通过一系列来源获得新闻。多平台媒体环境如何塑造我们的新闻选择,以及这些选择带来的差距?我们在39个月的时间里追踪了电视、网络和YouTube上大约55000名美国独立小组成员的新闻曝光情况,以此来解决这个问题。我们发现,选择在平台内消费新闻的人和选择跨平台消费新闻的人的人口统计特征存在重要差异,从而揭示了新闻鸿沟的偶然性。我们还展示了系统性放大效应的证据:选择跨平台消费新闻的人群增加了他们的整体曝光水平,这表明多平台媒体环境扩大了新闻消费者和决定退出新闻消费者之间的差距。
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来源期刊
New Media & Society
New Media & Society COMMUNICATION-
CiteScore
12.70
自引率
8.00%
发文量
274
期刊介绍: New Media & Society engages in critical discussions of the key issues arising from the scale and speed of new media development, drawing on a wide range of disciplinary perspectives and on both theoretical and empirical research. The journal includes contributions on: -the individual and the social, the cultural and the political dimensions of new media -the global and local dimensions of the relationship between media and social change -contemporary as well as historical developments -the implications and impacts of, as well as the determinants and obstacles to, media change the relationship between theory, policy and practice.
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