Professionalization and performance of multi-unit Airbnb hosts: The effect of geographical distance and geographical diversification

IF 9.9 1区管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM

International Journal of Hospitality Management Pub Date : 2025-05-31 DOI:10.1016/j.ijhm.2025.104315

Taehyee Um , Minwoo Lee , Ki-Joon Back , Tarik Dogru

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Abstract

The purpose of this study is twofold: (1) to examine the extent to which the degree of professionalization affects Airbnb hosts’ listing performance, and (2) to investigate the extent to which geographical distance and geographical diversification affect the relationship between professionalization and listing performance of Airbnb hosts. Based on the postulations of the resource-based view and the extant literature on peer-to-peer (P2P) accommodation, Airbnb listings across seven major Korean cities was analyzed from 2014 to 2024 using panel random-effects model. The findings suggest that the degree of professionalization positively affects listing performance of Airbnb hosts. However, the results further show that geographical distance and geographical diversification negatively influence this effect as costs of operating multi-unit Airbnb listings intensifies with increased geographical distance and diversification. These findings contribute to the extant P2P accommodation research, resource-based view, and hospitality and tourism literature. Theoretical and practical implications are extensively discussed throughout the manuscript.

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多单元Airbnb房东专业化与绩效：地理距离与地域多元化的影响

本研究的目的是双重的：(1)检验专业化程度对Airbnb房东的房源绩效的影响程度，(2)考察地理距离和地理多样化对Airbnb房东专业化与房源绩效关系的影响程度。基于资源基础观的假设和现有的P2P住宿文献，利用面板随机效应模型分析了2014年至2024年韩国7个主要城市的Airbnb房源。研究结果表明，专业化程度正向影响Airbnb房东的挂牌业绩。然而，研究结果进一步表明，地理距离和地理多样化会对这一效应产生负面影响，因为运营多单元Airbnb房源的成本会随着地理距离和多样化的增加而加剧。这些发现有助于现有的P2P住宿研究，资源基础观点，以及酒店和旅游文献。在整个手稿中广泛讨论了理论和实践意义。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

International Journal of Hospitality Management HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

21.20

自引率

9.40%

发文量

218

审稿时长

85 days

期刊介绍： The International Journal of Hospitality Management serves as a platform for discussing significant trends and advancements in various disciplines related to the hospitality industry. The publication covers a wide range of topics, including human resources management, consumer behavior and marketing, business forecasting and applied economics, operational management, strategic management, financial management, planning and design, information technology and e-commerce, training and development, technological developments, and national and international legislation. In addition to covering these topics, the journal features research papers, state-of-the-art reviews, and analyses of business practices within the hospitality industry. It aims to provide readers with valuable insights and knowledge in order to advance research and improve practices in the field. The journal is also indexed and abstracted in various databases, including the Journal of Travel Research, PIRA, Academic Journal Guide, Documentation Touristique, Leisure, Recreation and Tourism Abstracts, Lodging and Restaurant Index, Scopus, CIRET, and the Social Sciences Citation Index. This ensures that the journal's content is widely accessible and discoverable by researchers and practitioners in the hospitality field.