Mickaelly Aisha Dos Santos, Francine Andrade, Marinna Cruz de Souza, Laís Rodrigues Gerzson, Karoline Kobus-Bianchini, André Luís Ferreira Meireles
{"title":"Analysis of Commercial Instagram Content on Pediatric Neurological Physiotherapy Interventions and Products in Brazil.","authors":"Mickaelly Aisha Dos Santos, Francine Andrade, Marinna Cruz de Souza, Laís Rodrigues Gerzson, Karoline Kobus-Bianchini, André Luís Ferreira Meireles","doi":"10.1080/01942638.2025.2486111","DOIUrl":null,"url":null,"abstract":"<p><strong>Aims: </strong>To describe the content of commercial pediatric neurological physical therapy posts on Instagram and report the main interventions and products featured.</p><p><strong>Methods: </strong>A cross-sectional study was conducted using five pediatric neurological physical therapy hashtags on Brazilian commercial Instagram profiles, on three different days. The initial 50 posts for each hashtag were extracted by two independent reviewers. Data included the source of the posts, content characteristics, target populations, interventions featured in the posts and on the Instagram profiles, as well as the products promoted in the posts.</p><p><strong>Results: </strong>A total of 449 Instagram posts from 190 profiles were analyzed. Most posts were in video format (<i>n</i> = 278; 61.9%), categorized as service reports (<i>n</i> = 203; 45.2%), and posted by autonomous physical therapists (<i>n</i> = 195; 43.4%). The most frequent interventions were Suit therapy (<i>n</i> = 60; 15.9%) and mobility training (<i>n</i> = 59; 15.6%). Cerebral palsy (<i>n</i> = 90; 20%) and Down syndrome (<i>n</i> = 35; 7.7%) were the most frequently represented health conditions.</p><p><strong>Conclusions: </strong>Instagram offers various interventions and products for pediatric neurological rehabilitation. Excess information may cause indecision and adherence to ineffective treatments by families. Future research should assess the evidence behind services on social media and their impact on parents' decision-making.</p>","PeriodicalId":49138,"journal":{"name":"Physical & Occupational Therapy in Pediatrics","volume":" ","pages":"1-15"},"PeriodicalIF":1.5000,"publicationDate":"2025-04-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Physical & Occupational Therapy in Pediatrics","FirstCategoryId":"3","ListUrlMain":"https://doi.org/10.1080/01942638.2025.2486111","RegionNum":4,"RegionCategory":"医学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"PEDIATRICS","Score":null,"Total":0}
引用次数: 0
Abstract
Aims: To describe the content of commercial pediatric neurological physical therapy posts on Instagram and report the main interventions and products featured.
Methods: A cross-sectional study was conducted using five pediatric neurological physical therapy hashtags on Brazilian commercial Instagram profiles, on three different days. The initial 50 posts for each hashtag were extracted by two independent reviewers. Data included the source of the posts, content characteristics, target populations, interventions featured in the posts and on the Instagram profiles, as well as the products promoted in the posts.
Results: A total of 449 Instagram posts from 190 profiles were analyzed. Most posts were in video format (n = 278; 61.9%), categorized as service reports (n = 203; 45.2%), and posted by autonomous physical therapists (n = 195; 43.4%). The most frequent interventions were Suit therapy (n = 60; 15.9%) and mobility training (n = 59; 15.6%). Cerebral palsy (n = 90; 20%) and Down syndrome (n = 35; 7.7%) were the most frequently represented health conditions.
Conclusions: Instagram offers various interventions and products for pediatric neurological rehabilitation. Excess information may cause indecision and adherence to ineffective treatments by families. Future research should assess the evidence behind services on social media and their impact on parents' decision-making.
期刊介绍:
5 issues per year
Abstracted and/or indexed in: AMED; British Library Inside; Child Development Abstracts; CINAHL; Contents Pages in Education; EBSCO; Education Research Abstracts (ERA); Education Resources Information Center (ERIC); EMCARE; Excerpta Medica/EMBASE; Family and Society Studies Worldwide; Family Index Database; Google Scholar; HaPI Database; HINARI; Index Copernicus; Intute; JournalSeek; MANTIS; MEDLINE; NewJour; OCLC; OTDBASE; OT SEARCH; Otseeker; PEDro; ProQuest; PsycINFO; PSYCLINE; PubsHub; PubMed; REHABDATA; SCOPUS; SIRC; Social Work Abstracts; Speical Educational Needs Abstracts; SwetsWise; Zetoc (British Library); Science Citation Index Expanded (also known as SciSearch®); Journal Citation Reports/Science Edition; Social Sciences Citation Index®; Journal Citation Reports/ Social Sciences Edition; Current Contents®/Social and Behavioral Sciences; Current Contents®/Clinical Medicine