{"title":"The mediating role of loneliness in the effect of social media addiction on aesthetic procedures in women.","authors":"Eda Yakit Ak, Mehmet Ali Şen, Özden Tandoğan","doi":"10.1590/1806-9282.20241129","DOIUrl":null,"url":null,"abstract":"<p><strong>Objective: </strong>The aim of this study was to determine the mediating role of loneliness in the effect of women's social media addiction on aesthetic procedure behavior.</p><p><strong>Methods: </strong>The study was carried out with a total of 1,166 women. The data were evaluated by correlation and SPSS PROCESS macro 4 regression analysis with the Introductory Information Form, Social Media Addiction Scale-Adult Form, Social Media and Changing Perception of Aesthetic Procedures in Society Scale, and Ruls-6 Loneliness Scale.</p><p><strong>Results: </strong>When the mediating role of loneliness was examined in the effect of social media addiction on having aesthetic procedures, it was determined that both social media addiction (β=0.481) and loneliness (β=0.075) significantly positively affected the perception of having social media aesthetic procedures. A positive relationship was determined between Social Media Addiction Scale-Adult Form, Social Media and Changing Perception of Aesthetic Procedures in Society Scale total score, sub-factor mean scores, and Ruls-6 Loneliness total scores (p<0.001).</p><p><strong>Conclusion: </strong>It was found that loneliness had a low-level effect on the effect of social media addiction on aesthetic behavior.</p>","PeriodicalId":94194,"journal":{"name":"Revista da Associacao Medica Brasileira (1992)","volume":"71 3","pages":"e20241129"},"PeriodicalIF":0.0000,"publicationDate":"2025-05-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC12051962/pdf/","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Revista da Associacao Medica Brasileira (1992)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1590/1806-9282.20241129","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"2025/1/1 0:00:00","PubModel":"eCollection","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
Objective: The aim of this study was to determine the mediating role of loneliness in the effect of women's social media addiction on aesthetic procedure behavior.
Methods: The study was carried out with a total of 1,166 women. The data were evaluated by correlation and SPSS PROCESS macro 4 regression analysis with the Introductory Information Form, Social Media Addiction Scale-Adult Form, Social Media and Changing Perception of Aesthetic Procedures in Society Scale, and Ruls-6 Loneliness Scale.
Results: When the mediating role of loneliness was examined in the effect of social media addiction on having aesthetic procedures, it was determined that both social media addiction (β=0.481) and loneliness (β=0.075) significantly positively affected the perception of having social media aesthetic procedures. A positive relationship was determined between Social Media Addiction Scale-Adult Form, Social Media and Changing Perception of Aesthetic Procedures in Society Scale total score, sub-factor mean scores, and Ruls-6 Loneliness total scores (p<0.001).
Conclusion: It was found that loneliness had a low-level effect on the effect of social media addiction on aesthetic behavior.