Foresight-Related Dynamic Capabilities in Finnish Forest-Based Bioeconomy SMEs

Anu Laakkonen, Aleksi Heiskanen, Annukka Näyhä, Anne Toppinen, Elias Hurmekoski
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Abstract

A highly uncertain and complex operating environment with numerous sustainability challenges creates pressure on companies and other societal actors to renew their practices and business models. Practicing corporate foresight, that is, applying foresight methods in strategic decision-making, together with a futures-conscious mindset, can help diverse companies to maintain their competitive advantage. Companies' dynamic capabilities on foresight and futures consciousness can facilitate sensing unexpected events, seizing emerging opportunities, and reconfiguring their business models and strategies to respond to changes in the operating environment. This study explored the foresight-related dynamic capabilities of small and medium-sized enterprises (SMEs) in the Finnish forest-based bioeconomy. A mixed methods approach was followed in which data were collected from Finnish SMEs using semi-structured interviews and an online questionnaire. The data were analyzed using interpretive content analysis and descriptive statistics. The findings suggest that the included Finnish forest-based bioeconomy SMEs do have the capability to sense and seize opportunities within the changing operating environment. However, the managements' perceptions emphasize short-term operational planning of their activities occurring in a rather closed and predictable environment. There were only limited indications of the capability to reconfigure business models in a futures-conscious way. Thus, it can be suggested that nurturing a more open mindset toward alternative future pathways, recognizing how company actions impact other actors and the operating environment, and utilizing foresight-generated knowledge in strategic planning and decision-making can provide opportunities to create new sources of sustainable competitive advantage.

芬兰以森林为基础的生物经济中小企业的前瞻性动态能力
高度不确定和复杂的运营环境以及众多可持续发展挑战给公司和其他社会参与者带来了压力,要求他们更新实践和商业模式。实践企业前瞻,即在战略决策中运用前瞻方法,结合未来意识思维,可以帮助多元化企业保持竞争优势。企业在前瞻性和未来意识方面的动态能力有助于感知突发事件,抓住新出现的机会,并重新配置其商业模式和战略,以应对运营环境的变化。本研究探讨了芬兰森林生物经济中中小型企业(SMEs)的前瞻性动态能力。采用混合方法,使用半结构化访谈和在线问卷从芬兰中小企业收集数据。数据分析采用解释性内容分析和描述性统计。研究结果表明,纳入的芬兰森林生物经济中小企业确实有能力在不断变化的经营环境中感知和抓住机会。但是,管理部门的观念强调在相当封闭和可预测的环境中进行的活动的短期业务规划。只有有限的迹象表明,中国有能力以一种具有未来意识的方式重新配置商业模式。因此,可以建议培养一种更开放的心态,以选择未来的途径,认识到公司行为如何影响其他参与者和运营环境,并在战略规划和决策中利用前瞻性产生的知识,可以提供创造可持续竞争优势的新来源的机会。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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