Trademark intensity and firm performance in family versus non-family firms: The role of organizational and knowledge capital

IF 10.5 1区管理学 Q1 BUSINESS

Journal of Business Research Pub Date : 2025-04-11 DOI:10.1016/j.jbusres.2025.115372

Pankaj C. Patel , Alfredo De Massis

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引用次数: 0

Abstract

This study investigates the differential effects of trademark intensity on firm performance between family and non-family firms, examining how distinct organizational configurations and management approaches influence performance outcomes. Drawing on resource-based view theory and socioemotional wealth insights, we analyze whether the relationship between trademark intensity and firm financial performance differs between family and non-family firms, as well as the effect of organizational capital and knowledge capital on this relationship. We analyze a sample of 753 firms from 2007 to 2017. Our results show that in family firms, higher trademark intensity is positively associated with firm performance, suggesting that organizational capital and knowledge capital have ameliorative effects in improving returns to trademark intensity for family firms as compared to non-family firms. These findings remain robust to various controls, including alternative family firm definitions and proximity to bankruptcy. This study advances our understanding of how family firms leverage intangible resources for competitive advantage and highlights the complex interplay between trademark strategies and other forms of intangible capital in the family firm context.

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家族企业与非家族企业的商标密集度和企业绩效：组织和知识资本的作用

本研究探讨了家族企业和非家族企业之间商标强度对企业绩效的不同影响，研究了不同的组织配置和管理方法如何影响绩效结果。借鉴基于资源观的理论和社会情感财富的观点，我们分析了家族企业和非家族企业之间商标强度与企业财务绩效之间的关系是否存在差异，以及组织资本和知识资本对这种关系的影响。我们分析了2007年至2017年的753家企业样本。我们的结果表明，在家族企业中，较高的商标密集度与企业绩效正相关，这表明与非家族企业相比，组织资本和知识资本在提高家族企业商标密集度回报方面具有改善作用。这些研究结果在各种控制因素（包括其他家族企业定义和接近破产的程度）的作用下依然稳健。这项研究加深了我们对家族企业如何利用无形资源获得竞争优势的理解，并强调了家族企业中商标战略与其他形式的无形资本之间复杂的相互作用。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Business Research BUSINESS-

CiteScore

20.30

自引率

10.60%

发文量

956

期刊介绍： The Journal of Business Research aims to publish research that is rigorous, relevant, and potentially impactful. It examines a wide variety of business decision contexts, processes, and activities, developing insights that are meaningful for theory, practice, and/or society at large. The research is intended to generate meaningful debates in academia and practice, that are thought provoking and have the potential to make a difference to conceptual thinking and/or practice. The Journal is published for a broad range of stakeholders, including scholars, researchers, executives, and policy makers. It aids the application of its research to practical situations and theoretical findings to the reality of the business world as well as to society. The Journal is abstracted and indexed in several databases, including Social Sciences Citation Index, ANBAR, Current Contents, Management Contents, Management Literature in Brief, PsycINFO, Information Service, RePEc, Academic Journal Guide, ABI/Inform, INSPEC, etc.